Aaron Willette

Posts by Aaron Willette

Video: 2014 – A Year in Review

A look back at top headlines from the past year, including financial deals, marketing wins (and blunders), category evolution and important regulatory updates.

Video: BevNET’s 2012 Year in Review

In this short video, we’ve compiled a month by month timeline of the headlines and news stories that shaped our coverage in 2012 and look to have a significant impact on ingredient trends, marketing, government regulation, and financing deals in the months to come.

Review: Cotton Mouth

Cottonmouth’s formulation is one of the more unique that we’ve seen as of late, with ingredients that include ginseng, astragalus, cordyceps mushroom, momordica fruit, chrysanthemum flower, ginkgo, schizandra berry, asparagus…

Review: Bullet Energy

As long as the big energy drink brands continue to grow and operate multibillion dollar businesses, it seems as though there will be companies who feel as though the best…