For probiotic beverages, rising interest in both gut health and overall natural health have led to increased attention on the tiny bacterial strains embedded within the bottle. Mainstream growth is starting to come, with conventional retailers expanding the presence of brands like GT’s Kombucha, Lifeway Kefir, even newcomers like KeVita Sparkling Probiotic Drink and Goodbelly juices.
Jamba Juice, an 800-store line of juice franchises, is wading into the cold-pressed market, launching a four-SKU line of high pressure processed (HPP) juices that will be available in-store.
The move to acquire high pressure processing machines comes as the company has grown 40 percent in each of the past two years, according to Dora’s CEO Cyrus Schwartz.
Fast-growing Essentia Water announced that it had reached a deal to sell a partial ownership stake to private equity firm Castanea Partners. First Beverage Ventures was also an investor in the deal.
A long-discussed investment took place this afternoon when Coke bought 16.7 percent of Monster for a $2.15 billion payout.
Coke veteran Paul Beaupre is moving into Tom Larsen's old spot as the General Manager of Illy, an RTD coffee venture between VEB and the Italian coffee company.
Call it a case of the Mondays, but shares of Monster seemed to regain their steam Tuesday following an analyst downgrade and more litigation-related turmoil to start the week.
The investment is intended for Runa to use both the cash infusion and MetaBrand’s long, varied reach to grow its drinks business.
Filmed on location at the Baltimore Convention Center, BevNET CEO John Craven and BevNET Editor-in-Chief Jeff Klineman break down the show and its impact on natural beverage categories.
In this summer’s already boiling pot of beverage investments and acquisitions, perhaps the biggest fish in the non-alcoholic beverage industry is now on the ingredient list.
The company today began selling Coca-Cola Life, its mid-calorie, stevia/sugar blend-sweetened cola, in the U.S. -- but only at The Fresh Market.
Gatorade has had its run over the past 40 years. The BodyArmor argument is that there are better ingredients, branding and pricing that will appeal to consumers and retailers.
The KarmaCap will be used to deliver ProSupps "Mr. Hyde" pre-workout powder -- one largely consisting of creatine, caffeine, and all manner of potent compounds used to make oneself look like the "after" picture in the old Charles Atlas comic book ads -- in a single-serve dose.
The lawsuit’s dismissal was based on the fact that scientific arguments in favor of the effects of high-pressure processing (HPP) as a way of deterring bacterial growth were cited in the very same documents that the plaintiffs were using to prove HPP’s lack of effectiveness.