Ray Latif

Ray Latif

Associated Site

www.bevnet.com

Bio

Ray is the founder, executive producer and head writer of French Oak, an online television show that gives viewers comprehensive insight into the beer, wine and spirits scene in the Boston area. A graduate of Boston University’s School of Management, Ray has also run a consulting practice on behalf of private scholarship foundations in Greater Boston for nearly a decade.

Posts by Ray Latif

Goodbye, Arty Water. Hello, Botanic Water.

Arty Water is no more, but for fans of the artichoke water product, all is not lost. A co-founder of the brand behind the development of a new brand called Botanic Waters, a line of plant-based water products, one of which is -- you guessed it -- infused with artichoke extract.

JLo-Endorsed Company Sues Arty Water

The lawsuit, filed in January in U.S. District Court of Nevada, alleges that Arty Water engaged in a “brazen theft of Plaintiff’s intellectual property even includes using the photograph of Plaintiff’s endorsement partner Jennifer Lopez, the famous actor, television personality, and singer.”

Former Suja VP Caroline Beckman Named Thiel Fellow

Caroline Beckman left Suja in May and was recently named as part of the 2015 class of Thiel Fellows, a unique mentorship program founded by famed tech investor Peter Thiel. Beckman is now focused on the launch of a new organic food company called Novma, which she co-founded with Nina Church, a daughter of Suja CEO Jeff Church.

Zevia Adds Haralambos for DSD in L.A.

Zero-calorie soda brand Zevia, which has long relied on direct warehouse distribution to its grocery customers, recently partnered with a handful of DSD operators to extend its presence in a range of other retail channels, including foodservice and convenience stores

Mintel: Older Millennials Consuming More Energy Drinks

Millennial consumers are increasingly aware of and concerned about energy drink ingredients, but that hasn’t slowed their consumption of highly caffeinated beverages, according to a new report from Mintel. Notably, it’s older millennials, including those with or planning for children, who are consuming more energy drinks than ever before.