As part of VEB’s senior leadership team, Messina played a critical role identifying emerging trends and investment opportunities for VEB, whose primary objective is to find and nurture the next generation of billion-dollar brands. for Coke.
The “Cold Pressure Verified” program establishes a set of criteria for implementation of HPP, a non-thermal safety method that uses high pressure to preserve packaged foods and beverages. Participating companies will be able to use a Cold Pressure Verified seal on labels and other marketing material.
A first time exhibitor at Natural Products Expo West, Koa markets a uniquely formulated zero-calorie, juice-based beverage that it calls “olakino.” In the above video, Koa CEO Adam Louras speaks with BevNET about the company's approach to innovation and new product development. He also discusses Koa’s distribution goals for 2016, and the addition of beverage industry veteran Ken Sadowsky as an advisor.
Dr Pepper Snapple Group (DPSG) has increased its ownership position in BodyArmor, having invested an additional $6 million in the premium sports drink brand. The deal, finalized in March, comes approximately seven months after DPSG acquired an 11.7 percent stake in BodyArmor for $20 million. DPSG now owns 15.5 percent of the brand.
In a wide-ranging interview with BevNET, Evans discussed the development of Juicero, a new countertop cold-pressing juicing system. Evans shares details about the company's $120 million capital raise, its diverse investment group, the target demographic and sales projections for Juicero, and how it fits into the competitive landscape of cold-pressed juice.
“Till Vodka is a brand that represents timeless and aspirational values, which are tied to the region that embodies them,” said MGP President and CEO Gus Griffin. “Till captures the hard work and passion of the people involved in making it, and reflects the pride they take in doing their best.”
Having raised millions in new capital, WTRMLN WTR is pressing forward with brand-building and marketing initiatives as well as a new sourcing partnership to support growing distribution of the cold-pressed, high pressure processed juice.
Proceeds from the round, which was raised on equity crowdfunding platform CircleUp, will go toward new sales and marketing initiatives designed to expand placement and awareness of Tio Gazpacho’s high pressure processed, ready-to-drink soups.
Health-Ade co-founder Justin Trout told BevNET that the funding will be used primarily for the build-out of a new 35,000 sq. ft. production facility in Torrance, Calif.
Starbucks will initiate the rollout at select company-owned cafes nationwide and select grocery stores regionally in Western Washington, Western Oregon and Denver.
In this video, Carmichael discusses the genesis of La Colombe's Draft Latte, the coffee's innovative can and how Chobani founder Hamdi Ulukaya, who is the primary investor in La Colombe, will be involved in the rollout of the new product.
The change comes nearly five months after the U.S. Food and Drug Administration (FDA) warned Harmless Harvest that it was not doing enough to ensure the safety of its coconut water products.
As more Americans seek healthy alternatives to soda, a growing number of natural beverage companies are innovating with carbonation and adding sparkling sub-lines to their portfolios.
In an interview at Expo West, GoodBelly CEO Alan Murray explained that the development of GoodBelly Sparkling Drink and GoodBelly Ade stems from an innovation strategy that seeks to “constantly rejuvenate the energy behind probiotics.”