82Go

Best Packaging Innovation
The winner of BevNET's Best Packaging Innovation award of 2012 is 82Go Water. 82Go stores its eight ounces of purified water in a plastic pouch which is opened by tearing - or biting - a corner off the package. 82Go is portable, easy to use, and environmentally-friendly; the pouch uses the same amount of plastic as the cap on a bottle of water. With the product positioned as one for runners and other active individuals, we think that 82Go has the potential to make a big splash.