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Tuesday, January 30, 2007

vitaminwater makes you smartur!

posted by Jeffrey Klineman at 8:19 AM

Maybe this isn't the best idea for a company that recently trumpeted its brand-new 12-oz. sizes as the perfect product for tucking into a schoolkid's lunch box:


I mean, they couldn't even spell "hooky" right. Power-C, indeed. How about Power-D-minus?

11 Comments:

Anonymous said...

sure you make a point maybe we should swap out the vitaminwater for a redbull, and add a snack pack of adderol.
i always thought vitamins were better than caffine and medicated speed.. but take your pick

1/30/2007 09:09:00 AM  
Anonymous said...

there's something to said about creative license... grammer in our society today tends to have more leeway. i mean come one most kids these days worship a man named p-diddy!

1/30/2007 09:13:00 AM  
Anonymous said...

there's something to be said about creative license... anyway grammar in our society today tends to have more leeway. i mean come one most kids these days worship a man named p-diddy!

1/30/2007 09:30:00 AM  
Anonymous said...

How much sugar per ounce? About the same as Soda?

Call it what it is SugarWater! Stop talking about health attributes when most people already consume enough vitamins everyday anyways.

Some materials sourcing manager is out of a job!

1/31/2007 06:30:00 PM  
Anonymous said...

Actually, a 12oz serving of Vitaminwater is 60 calories and 12g of sugar. Comparatively, a 12oz serving of Coca Cola Classic has 145 calories with 40g of sugar.

2/01/2007 12:11:00 PM  
Anonymous said...

and what 12 oz bottle have you found???

2/01/2007 05:41:00 PM  
Anonymous said...

this 12oz bottle- http://www.bevnet.com/news/2006/09-11-2006-glaceau_12oz.asp

2/02/2007 01:02:00 PM  
Anonymous said...

One 8 oz serving of Vitamin Water (Multi-v) has 50 calories, and 13g of sugar. (sourced from Bottle)

One 8 oz serving of Mountain Dew has 110 calories, and 31g of sugar. (sourced from dietfacts.com)

2/02/2007 04:06:00 PM  
Anonymous said...

the new 12oz kid friendly bottle.
if you don't know what you're talking about then keep your comments to yourself

2/02/2007 08:42:00 PM  
Jeffrey Klineman said...

Hey, turn the flames off, oh anonymous ones... let's try to keep things nice around here...

2/05/2007 03:08:00 PM  
Anonymous said...

neither good nutrition nor creative license need to be replaced because "we get enough already, maybe, i think". this brand has made a point to stand out and provide a healthy alternative to the status quo.
fyi, there isn't any caffeine or taurine in the new 12oz bottles...reacting responsibly to a young consumers needs.
mmmm... responsibility tastes good!

2/14/2007 02:08:00 AM  

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