BevBlog: Recycle junk… and get more junk!

Drops, drips, and leaks from the beverage industry.

Posted in Uncategorized

Now, we love watching the drivers tradin’ paint at the track as much as the next blog, but this release was about a recycling initiative at a sporting event whose main byproduct is global warming:

DAYTONA BEACH, Fla., Feb. 12 /PRNewswire/ — NASCAR fans will have an opportunity to support the environment, as well as their favorite drivers, during the upcoming Budweiser Shootout and the Daytona 500 at historic Daytona International Speedway (DIS).

Each year during the Budweiser Shootout (Feb. 10) and the Daytona 500 (Feb. 18), the “World Center of Racing” hosts thousands of fans, offering a tremendous potential for recycling the large number of beverage containers generated.

To help collect aluminum cans and plastic bottles, The Budweiser Green Team and DIS employees will provide recycling bags to campers as they enter the Speedway infield and the West lot camping grounds. The program is simple — campers put aluminum and plastic beverage containers in recycling bags and when full, leave them in front of their campsite for pickup. To encourage guests to recycle, the Budweiser Green Team will reward campers that are “caught” recycling with Dale Earnhardt, Jr. recycling posters and other race merchandise.

come on…. if you help recycle empty bottles and cans, they’ll give you a poster? Made of paper? Call Greenpeace. These guys deserve a medal for sure….

This entry was posted on Monday, February 12th, 2007 at 1:53 pm and is filed under Uncategorized. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

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