BevBlog: Packages lighting up the shelves

Drops, drips, and leaks from the beverage industry.

Posted in packaging

Light-up packaging has entered a new arena. First it was liquor. Now it’s shaving cream. Can beverages be far behind?

This entry was posted on Tuesday, March 4th, 2008 at 9:46 am and is filed under packaging. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

There are currently 2 responses to “Packages lighting up the shelves”

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  1. 1 On March 4th, 2008, Greg said:

    It’s a possibility. My prediction is that a new comer will do it to get attention. He/she will sacrifice profit to do it and be considered the one to “pave the way” for the rest. However, it will be short lived due to an exorbitant cost/benefit analysis. Maybe just relegated to just short run special production items or New releases.

  2. 2 On March 5th, 2008, Z said:

    More batteries!!!
    Do the companies bringing this kind of products have a plan for safely disposing / recycling of their batteries?
    Shame on the retailers taking in such products.

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