Logan Gola’s Blow Energy Drink Mix got exactly the kind of attention that the BevNET staff was afraid it would.

Last week, U.S. Rep. Mary Bono-Mack – while standing next to a representative from the Betty Ford Clinic – urged Gola to pull his product from the market.

She also called him a “scumbag.”

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It looks like beverage burglars have diversified. The latest pair of drink thieves moved beyond energy drinks and included Loganberry Tea and Jones Soda in their Red Bull heist. Their $7,000 score paled compared to earlier Red Bull and Monster bandits, who jacked $50,000 and $100,000, respectively.

These two may want to consider a career change. They’re not only going to jail, but they’re also worse at beverage filching than their predecessors.

Get the full story here.

Two researchers have an idea that could put the power to reduce global warming into your hands – specifically into your beverage bottles.

Dr. Thomas E. Muller and Dr. Toshiyasu Sakakura say it could be possible to cull carbon dioxide from smoke stacks and use it as a base chemical for the polycarbonate plastics used to make bottles and DVDs.

That could lead to cheaper, safer and greener products compared to current PET bottles, the researchers said. But you have to wonder, do you really want your beverages packaged in industrial waste? More importantly, how many times could you buy water in one of these and sing “Smoke on the Water” before it would stop being funny?

For more info, read the full article here.

After branching out into all-natural cola, Red Bull’s next move could be into the music industry. The New York Post reported that the energy drink company is building a multi-million dollar recording studio in Santa Monica, Cali. For more, click here.

I don’t care if it’s a day old. It’s still really funny. Courtesy of AllAboutJazz.com.

Pepsi Claims Jazz, Issues Cease and Desist

Published: April 1, 2008

By Jeff Fitzgerald, Genius

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PepsiCo, the world’s second largest soft drink company, has claimed trademark protection on the word “Jazz” and has issued cease and desist orders to anyone currently using the word other than in reference to their diet cola product of that name. Pepsi Jazz has been on the market since 2006, while the word “j—” goes back to around 1915, but PepsiCo was able to exploit a loophole in the burgeoning field of ridiculous intellectual property claims. “No one had trademarked the word,” said Pepsi spokesbastard Phil Clabbard, “so we took the opportunity to secure our brand property. We feel this will eliminate confusion that may be usurping our brand integrity and product recognition. From now on, when anyone says ‘Jazz,’ everyone will know they mean ‘Pepsi Jazz.’”

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