BevBlog: Bottled water slides vs. straw

Drops, drips, and leaks from the beverage industry.

Posted in water

aquasafe

The International Bottled Water Association borrowed a stunt from the exciting world of CSPAN this week, issuing a skin-tingling slide show to make you feel better about consuming bottled water.

The 18-slide presentation, entitled “The Real Facts About Bottled Water,” revisits familiar arguments in support of the industry – it’s convenient, the bottles are fully recyclable and the product is calorie-free – and packages them all together in one place.

But, if the slide show doesn’t calm your eco-conscience sufficiently, you could buy the AquaSafeStraw, a new personal, water-filtration tube that charitably resembles a kazoo.

The bottled water wars: where the excitement never spots.

This entry was posted on Wednesday, May 27th, 2009 at 1:46 pm and is filed under water. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

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