• BevBlog

    Drops, drips, and leaks from the beverage industry.

24th April 2008

“Blow” maker a scumbag?

Logan Gola’s Blow Energy Drink Mix got exactly the kind of attention that the BevNET staff was afraid it would.

Last week, U.S. Rep. Mary Bono-Mack – while standing next to a representative from the Betty Ford Clinic – urged Gola to pull his product from the market.

She also called him a “scumbag.”

Read the rest of this entry »

posted in energy drink | 6 Comments

13th March 2008

Energy drinks now bad for you teeth?

Energy drinks have been nailed with a number of negative health claims, but this is a new one on us. Now they’re on the hook for being bad for your teeth–even worse than soda.

While it’s been said for years that acidic drinks erode your teeth, recent research by the Academy of General Dentistry discovered that some drinks are better at minimizing the effects of that acid than others - and energy drinks apparently do the least.

Note: We did our due-diligence, and all signs say that the AGD is a legitimate group The New York Times online archive listed the group in obituaries as far back as 1966.

To see the AGD’s full release, click the link below.

Read the rest of this entry »

posted in energy drinks, energy drink | 0 Comments

6th March 2008

Crunk official drink of spring break?

This video appeared on CollegeHumor.com. Keep an eye out for Crunk and the Crunk truck.

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posted in energy drink | 1 Comment

29th February 2008

FDA looking to snuff out Blow

Blow Energy Drink Mix could suffer the same fate that torpedoed the first launch of Cocaine Energy Drink. The U.S. Food and Drug Administration opened an investigation into the white powder, saying the company advertises the product as an “alternative to illicit street drugs” – the same justification they used when they asked Redux Beverages to pull Cocaine from the shelves.

The Smoking Gun has the full story here.

posted in energy drink | 2 Comments

29th February 2008

Pa. man one-ups Red Bull Bandits

A Pennsylvania man has one-upped the Red Bull Bandits of Illinois. William Redfern, 37, of Allentown, Pa. admitted to stealing cases of vitamin water and Monster energy drink that Davis Beverage officials estimated to be worth a total of about $100,000.

His score dwarfs the paltry $50,000 of Red Bull the Illinois pair stole at gunpoint in March of 2006 when they hijacked a pair of Red Bull trucks.

But Redfern had an advantage. He worked at the beverage warehouse and culled his haul over the course of several months, selling the cases from his trunk for $10 each. A judged arraigned Redfern Wednesday and released him on $10,000 unsecured bail, but maybe soon he’ll share a cell with the Red Bull Bandits.

For more on Redfern, click here.

For more on the Red Bull Bandits, click here.

posted in red bull, energy drink | 0 Comments

5th February 2008

Something sucks about Pepsi ad complaint

Columnist and Radio and TV commentator Glenn Sacks is disgusted. He’s fired up. He’s urging his readers to call Pepsi and complain – not because of the scantily clad woman dancing in the SoBe Life Water commercial (not to mention the farting lizards) or the corpulent, bare-chested mechanic powering a car via his nipples in their fourth quarter Amp Energy commercial, but because a special effects team inflicted on-screen pain to pop star Justin Timberlake (speaking of nipples) in the second quarter’s Pepsi Stuff commercial.

The commercial featured Timberlake flying across a busy street and bashing into a mailbox post on his way to a young, attractive female Pepsi drinker who sucks dry her bottle of Pepsi in order to earn points to buy a Justin Timberlake mp3.

When Timberlake arrived, a flat panel TV crashed over his head and knocked him out. The girl’s father chugged his own share of Pepsi to earn the points for that.

“I understand slapstick humor but this was way over the line,” noted Sacks. “Timberlake is in severe pain in the ad, and gets painfully whacked in the nuts on three separate occasions. All because some pretty girl is sucking him in by drinking her Pepsi.”

To which reply: yeah, something about this definitely sucks.

To see Sacks’ column, click here.

To see the ad, click here.

posted in SoBe, Pepsi, energy drink | 11 Comments

31st January 2008

Late-night Red Bull for Britney

Britney Spears, rushed to the hospital this morning and placed on something called “psychiatric hold,” did something vaguely normal last night. She bought a case of Red Bull.

America’s favorite train-wreck-in-action bought the case while driving an apparently rented Mercedes coupe around Beverly Hills, feigning a British accent, and wearing a bright pink wig. As it was L.A., even that part of the story was vaguely normal. Still, psychiatric hold is a bit out of the ordinary.

Of course, the paparazzi followed.

For pictures and more information, click here for X17 Online, or here for Gossip Girls.

posted in red bull, energy drinks, energy drink | 0 Comments

3rd January 2008

Candidate Edwards: Sprite, Yea! Red Bull, Nay!

The eyes of the world turn to Iowa today, and if any of those eyes belong to Red Bull distributors, chances are they won’t be contributing to the presidential campaign of one candidate, former Senator John Edwards.

Edwards, a former 12-pack-a-campaign trail-day Diet Coke drinker, gave up caffeine after the 2004 election. Perhaps that’s not the best idea if you’re planning on pushing through an uninterrupted 36-hour “marathon for the middle class” at the close of the Iowa Caucus campaign, as Edwards did, but maybe it makes it all the more admirable.

Or, if you’re in the energy drink camp, it might make it all the more foolish. Watch this video from an Edwards press bus visit and you’ll see that the sleep-deprived-but-chipper candidate pulls no punches when it comes to his favorite — and least favorite — beverages.

“Red Bull? That stuff’s nasty,” he told the reporters, who had attempted to offer him some.

posted in red bull, caffeine, diet coke, energy drink | 0 Comments

12th October 2007

Energy Drinks… the preferred beverage for when the TPS reports are due.

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A new survey being marketed by consumer trend watchers the NPD group has uncovered the sad little secret of energy drinks — the biggest use isn’t for snowboarding across flaming ski slopes while playing video games and humping everything in our path. It’s for getting enough focus to re-enter the cube and finish up our daily drudgery.

According to the survey, 36 percent of energy drink purchases are work-related; more than travel, school, mealtime and sporting evens combined.

Read the rest of this entry »

posted in energy drinks, caffeine, industry, full throttle, energy drink, Uncategorized | 0 Comments

8th August 2007

Next comes MiSambora

I don’t know how we missed this until now, but for about two weeks Jon Bon Jovi — you know, that New Jersey-loving singer who is largely famous because his guitar player went out with Heather Locklear — has been involved in a trademark skirmish over a guy’s right to sell a coffee-based energy drink called “Mijovi.” According to JBJ’s lawyer, Mijovi infringes on the world-famous Bon Jovi trademark.

The drink’s maker, Marcos Carrington — also from New Jersey — has a different story. Read the rest of this entry »

posted in caffeine, energy drinks, regulation, energy drink, Uncategorized | 0 Comments











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