From todays BevNet front page......Looks like Big Bottom has been proven wrong yet again.

Posted: 5/13/2008 5:12:00 PM
Energy drink sales continued to surge while CSD sales continued to flounder in the four weeks ending April 19.

ACNielsen data reported by Bank of America’s Bryan Spillane showed energy drinks up by 15 percent in convenience stores, with Monster growing 35.2 percent and Red Bull up 15.7 percent.

It is my contention that an anaylst from bank of America may know a thing or two about what he is doing.
Furthermore, Isn't there some other guy out there that thinks that the C-store is a bad place for Energy drinks and that there are far more better places to grow your brand?

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