View Full Version : New Logo for Orange Crush

02-21-2005, 04:31 PM

Thank you to everyone who posted on my previous post. You really helped me out. But I have another question. Landor (an ad agency) created a new logo and marketing campaign for Crush soda in Mexico. This is the link (http://www.landor.com/index.cfm?fuseaction=cPortfolio.getCase&caseid=832) if you wanted to check out the new logo. Does anyone know or seen this new logo in the United States? Is Crush using the same logo from the 80s or is this being used now? Thank you!

02-21-2005, 07:41 PM
I have not seen the new logo in this part of the world. It is still the same logo that it has been for years.

02-21-2005, 10:16 PM
I have seen the new logo on 2 liters and cans of Crush from both Cro-Pac (aka Polar) and Independent Beverage. Well, it's not really new. The change was made in 2000 in the US.

old logo:


new logo:


02-22-2005, 12:42 AM
ummm i guess that's new.

02-22-2005, 09:35 AM
The article in the link is from 2002, so that's not really new, either.

02-22-2005, 10:23 AM
i have one of those 39 cent SRP cans. you used to not be able to find that stuff anywhere, which is why i saved it.