View Full Version : Coca-Cola Brands' new ads (Vault included!)

01-17-2006, 03:37 PM
Has anybody saw the new Coke commercials for 2006?

Check announce.coca-cola.com (http://announce.coca-cola.com), you can see the new ads for Coca-Cola, Coke Zero, Diet Coke, Black Cherry Vanilla, Sprite, Dasani, Full Throttle and... VAULT.

See the ads and tell what you think...

Coke Ads (http://announce.coca-cola.com/coke_tm/index.html)
Coke zero ads (http://announce.coca-cola.com/coke_zero-jan06/index.html)
Diet Coke ads (http://announce.coca-cola.com/diet_coke/index.html)
BCV Coke ads (http://announce.coca-cola.com/bcv/index.html)
Sprite ad (http://mfile.akamai.com/332/wmv/cocacola.download.akamai.com/332/announce/_media/TV/us_KOSP5344_engl_300.asx) (although this one was already released in other countries)
Vault ads (http://announce.coca-cola.com/vault/index.html)
Dasani ad (http://mfile.akamai.com/332/wmv/cocacola.download.akamai.com/332/announce/_media/TV/us_KODA5345_engl_300.asx)
Full Throttle ads (http://announce.coca-cola.com/full_throttle/index.html)

[ 01-17-2006, 05:15 PM: Message edited by: Ramón Coca-Colero ]

01-17-2006, 05:44 PM
I really liked the coke classic ads. The coke zero and vault ones were pretty good too.

01-17-2006, 06:00 PM
All the ads are amazing, specially the Vault ads, they're really funny!

The Coca-Cola ads are really good too, the Fritz ad is really weird... it reminded me the Monty Phyton animations...

01-17-2006, 11:02 PM
i think the blind fold print ads for zero are a smart idea.

i'm not sure people will actually do their own taste test, but it puts the idea in people's heads that zero must taste like regular coke.

01-17-2006, 11:11 PM
the Frtiz and ice cream one we show at the amc i work at, teh weekend we got it it would unterrupt the sldies every 1 minute, it got a tad annoying, but I still love em!

01-18-2006, 12:13 AM
Thanks for posting this Ramon. We noticed this over at Vaultkicks/SaveSURGE a few days back thanks to a viewer email but I had forgotten to post it over here on Bevnet. Truely some awesome ads. (finally)

01-18-2006, 01:50 AM
i noticed Coca-Cola does not have a tagline/slogan.

the diet Coke ads i have seen on tv. the coca-cola black cherry vanilla ad sucks.

i still would like it if Coke used jingles with the product name in the lyrics to promote the product, those type of ads seem to be more noticeable.

01-18-2006, 10:15 AM
Originally posted by XLS_04:
i noticed Coca-Cola does not have a tagline/slogan.Maybe the ads are from the "Welcome to the Coke side of life" campaign

01-18-2006, 12:08 PM
i sort of like the name "surge" better than "vault." but, then, i don't really watch MTV anymore, so, maybe, "vault" is more "in." ;)

01-31-2006, 07:39 PM
Those ads for Vault are horrible. If that is their marketing campaign, see ya later! I can already see the www.savevault.com (http://www.savevault.com) website launching soon.

01-31-2006, 09:43 PM
IMO they're awesome...

02-01-2006, 03:33 PM
I thought the one where the guy destructing everyones yards to build a football field was pretty funny!! I thought they were pretty entertaining. :D

02-01-2006, 05:17 PM
Coca-Cola Mexico also launched two new ads this year, one called "Adolescentes" (teenagers) that shows the common language that teens use these days (you'll hear a lot of "bleeps"), and another one called "Apagón" (blackout) that shows what happen when a guy plugs a Coke machine in a connection in repair.

Teenagers (http://www.coca-cola.com.mx/descargas/adolescentes_60.zip)
Blackout (http://www.coca-cola.com.mx/descargas/Apagon.zip)

[ 02-01-2006, 05:20 PM: Message edited by: Ramón Coca-Colero ]

02-02-2006, 08:15 PM

The best ads of the bunch are the Coke Zero "Dart", "Spray", and "Spin", and the very best is the "Factory". Clearly, and humorously, give the impression that Coke Zero is what it really is, which is a diet version of Coca-Cola.

The countdown Coke Zero ads are stupid.

I don't like any of the regular Coke ads. Coke is still floundering for a new iconic campaign for its main brand 15 years after killing "Always". "Formula" wasn't bad. The on that should have been titled "steal from stores, its OK" was the kind of thing you would expect from Pepsi.

As to Sprite, its a cute ad, but KO put all of Sprite's money in an NBA/basketball themes for many years. Which leaves out the 96% of Americans who have no interest in the NBA.

The Valut ads were OK. The Dasani ad was cute, but not cute.