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Tons O' Fun
02-02-2006, 09:02 PM
I live in cheyenne,wyoming and vault has hit the shelves. i found it at the bottling plant and i bought 2 bottles of it.

DJ HawaiianShirt
02-02-2006, 11:31 PM
Good choice.


SEV :cool:

Rob The SURGE Drinker
02-02-2006, 11:52 PM
srsly? omg i luv vault!

iluvsurge220
02-03-2006, 12:03 AM
Vault in Wyoming? Oh wait nevermind you said you got it from a bottling plant. That makes more sense because Wyoming never gets anything new first. LOL!

DJ HawaiianShirt
02-03-2006, 12:42 AM
Look at a population density map, and you'll see why.

I'm not hatin' on Wyoming. It's arguably the most beautiful state.


SEV smile.gif

jblaviback
02-03-2006, 09:07 PM
Isn't Vault sappossed to be everywhere now. I have not seen it yet.

fusion
02-03-2006, 09:15 PM
I am hearing launch dates of February 6th to February 13th. I'm sure it will be everywhere by the end of the month.

Tons O' Fun
02-03-2006, 11:42 PM
It should hit store shelves on the tenth for sure here.

Mr Nethead
02-04-2006, 12:52 AM
I can hardly wait!

mjb1124
02-04-2006, 07:50 PM
I saw stickers advertising Vault on the Coke machines in my local mall, but it was false advertising as there was no Vault in the machines. I haven't seen it anywhere else in my area either, and believe me, I've looked.

Mr Zabe
02-04-2006, 08:02 PM
I spoke with one of my local Coke route men today.
He was very excited about Vault's Chicago arrival on 2/10/06. He must of had a pep talk as he was quoting different markets were Vault was showing good results against MD.

We had a nice chat. He also mentioned that he is very excited about Coke Blanc. He thinks Chicago will get it by years end.

[ 02-04-2006, 07:03 PM: Message edited by: Mr Zabe ]

Mr Nethead
02-04-2006, 08:18 PM
If Chicago is getting it on 2/10 I'd imagine my area in Wisconsin is getting it around the same time. I've already started watching for it, but nothing yet.

I remember when every now and then I'd see a new soda at the store and get excited about trying it. Most of the time it was stuff I had never even heard about. But now, thanks to the internet, we have all this advance info on sodas. It really builds up the anticipation, doesn't it?

Mr Zabe
02-04-2006, 08:24 PM
LOL....I'll drink a cold soda pop to that. :D

DMC
02-04-2006, 09:08 PM
i'll have pallets of it on my truck starting tuesday for delivery.

Mr Zabe
02-04-2006, 09:33 PM
Very cool. Us soda pop freaks will be vaulting to our local stores looking for it. smile.gif

raresoda20
02-05-2006, 02:12 PM
me and my friend found a vault zero 12 pack yesterday in VA

iluvsurge220
02-06-2006, 04:29 PM
Originally posted by DMC:
i'll have pallets of it on my truck starting tuesday for delivery. Where do you deliver to?

Mr Nethead
02-06-2006, 07:59 PM
I just called one of our grocery stores. I spoke to the manager and he never heard of Vault. Actually he told me that all of their Coca-Cola brands are picked out by the "Coke merchandiser."

One of the main reasons I called was to see if they had it yet. I also asked what days they get deliveries from Coke. He said it varies, but they get 2 or 3 deliveries per week. :eek: I always thought they got soda once a week. lol

But anyway, it shouldn't be long. Then the manager will see it and think to himself, "oh, that's the stuff that guy called about!" tongue.gif

Tons O' Fun
02-06-2006, 09:02 PM
Check this out
www.drinkvault.com (http://www.drinkvault.com)

fusion
02-06-2006, 09:49 PM
Different stores get deliveries on different days. Most grocery stores get at least 2 deliveries a week - they don't have enough room in their warehouse to store a week's worth of soda. They usually get deliveries of their own stuff 6-7 nights a week (groceries).

And the store usually never knows anything about Coke, Pepsi, etc. In fact, store personnel often come to me if they see me in the store to ask me questions about the soda aisle.

I have heard a few people who are surprised to see me working on Sunday - which is often our busiest (or second busiest) day of the week. The soda aisle is the highest $$ aisle in the store, saleswise.

jstylzz
02-08-2006, 12:44 AM
Just a quick FYI if anyone here is in the Salt Lake City region...I spotted the Coke guy at Wal-Mart today, and he told me (as well as the Assistant Wal-Mart mgr) that Vault would be on the shelves no later than this Friday.

Mello Yello Luver
02-08-2006, 03:57 AM
It's still not here yet, but I keep checking the convience store every other day.

Mr Zabe
02-08-2006, 04:14 AM
I would go the your most popular (busiest) grocery store and check for it. My guess is that in general the C-Stores will get Vault a few days just after it hits the grocery stores and the big discount stores.

pepsidew
02-08-2006, 09:44 AM
i've heard C-stores will get 20oz first to try to attack mountain dews big time 20oz sales in c-stores - then it will be in grocery stores

craz22
02-08-2006, 01:57 PM
BIG mistake in distribution...Mello Yello and their flavor extensions were never given a chance. I swear i never saw a bottle of Cherry Melon or After glow west of the Mississippi. I hope they don't do the same to Vault.
After Glow ROCKED!

fusion
02-08-2006, 02:15 PM
Because Mello Yello's "heartland" is in the south. Line extensions have a much better chance of success in areas where the core brand already does well. People will recognize a brand they already know and like, and will be willing to give it a chance.

DMC
02-08-2006, 03:15 PM
Originally posted by iluvsurge220:
</font><blockquote>quote:</font><hr />Originally posted by DMC:
i'll have pallets of it on my truck starting tuesday for delivery. Where do you deliver to? </font>[/QUOTE]i live in Missouri, i'm a route driver out of Lebanon, and i deliver to The Lake of the Ozarks, which is an area of about 7 or 8 towns. Big tourist area. i mainly do bars, clubs, restaurants, and C-stores.

iluvsurge220
02-08-2006, 05:11 PM
Well, Im gonna have to start looking for it. I'd say if Missouri is getting it soon the Kentucky will be too. I CAN'T WAIT!!!!

BATBL18
02-08-2006, 08:49 PM
Today a 3D sticker with the Vault bottle and slogan popped up on a glass cooler that I went to. No Vault yet though. :D

ramonazo
02-08-2006, 09:16 PM
I'll have to wait a whole year :´(

iluvsurge220
02-08-2006, 09:43 PM
I dont know why Im so excited about it. I've drank enough of it to make myself explode since it came out in the test markets. I guess it will just be seeing it around my home in full cans and bottles. All I have to look at is all the empty cans and bottles I saved in my room.

sirslash
02-08-2006, 09:46 PM
our coke rep brought samples of vault and vault zero... i expect to see it this week

BATBL18
02-09-2006, 11:11 AM
20 oz botttles of Vault now available in the southwestern part of CT. Bottler code: KE Elmsford NY CCE. Bought many bottles and am drinking one now, my first since I went through my 12 pack that I got a over the summer. :D

[ 02-09-2006, 10:18 AM: Message edited by: BATBL18 ]

DJ HawaiianShirt
02-09-2006, 03:02 PM
Vault has arrived to Downtown DC.


SEV :D

Mr Zabe
02-09-2006, 03:56 PM
Hey,
Would you guys start letting us know how you like Vault. LOL It would be cool to hear your reviews. I have not made it out the stores yet.

golee1
02-09-2006, 04:35 PM
I think both Vault and Vault Zero are pretty damn good. To me, Vault has a smiliar taste to Surge, and also Mountain Dew, but has a cleaner taste than Dew, with less aftertaste. I think most would agree (notice I said most!) that it's a great improvement over Mello Yello. Vault Zero, in my opinion, is a good tasting diet drink. like artificial taste, and little aftertaste. Heads and tails above Diet Mountain Dew. The only thing that bothers me about the drink is how it's being marketed as a soft drink/energy drink hybrid. It's no such thing. The only thing that makes it anything like an energy drink is a ton of caffeine.

I don't give this favorable review just because I work for a Coke bottler. We've carried a lot of products I thought were crap (Coke w/Lime, Swerve, C2, etc).

[ 02-09-2006, 04:02 PM: Message edited by: golee1 ]

BATBL18
02-09-2006, 04:41 PM
I have to say Vault has a nice citrus taste thats sweet, but what I love is the bite or kick it has when you finish a sip of it. I've had 5 bottles today 20 oz, and i'm wired. 117.5 mg caffeine per 20 oz bottle! Full Throttle has 140 per 16 oz can.

karks88
02-09-2006, 04:44 PM
I don't drink much caffeine anymore, so 1 can gets me going pretty well smile.gif

jblaviback
02-09-2006, 07:45 PM
I still haven't seen it here in Minneapolis. I checked Super America and Walgreen's. I got to get to a big grocery store this weekend and check there. I have tons of free 20 oz. caps to use for it too.

Tons O' Fun
02-09-2006, 08:54 PM
Where did you find those caps?

DJ HawaiianShirt
02-09-2006, 11:13 PM
Vault is my favorite citrus soda. It tastes much like Mt Dew(my friends couldn't tell the difference), but has a heavier feel and is slightly more bitter. Overall, I would call the taste a slight bit more refined than Dew. I can see why BevNET doesn't like this drink, because it is not lite at all.


SEV smile.gif

iluvsurge220
02-10-2006, 12:03 AM
I wish I could drink a Vault right now. I think I might go down to the nearest c-store and look for it tomorrow.

ramonazo
02-10-2006, 02:37 AM
LOOK! from Richmond Times Dispatch...

http://www.newspaperads.com/ads/richmond/dd/ad/4490981/img3290307.jpg

Larger Image (http://www.newspaperads.com/ads/richmond/dd/ad/4490981/img3290307z.jpg)

AzRocks
02-10-2006, 02:19 PM
i found Vault here in NYC!

mjb1124
02-10-2006, 04:20 PM
Vault and Vault Zero have now arrived in central NJ! Interestingly, I found the two variations in separate establishments - the deli where I ate lunch only had regular Vault, which was understandable, but what was odd was that one local convenience store had apparently only received a shipment of Zero.

My thoughts? Well, I kinda missed the boat on Surge, so I can't do THAT comparison, but nevertheless, this is some good stuff. I would describe it as not too dissimilar to Mountain Dew, but tangier and with a fuller, more well-rounded citrus flavor. (I would agree with SEV's description: "more refined".) It's more orangey than Dew, and I can even taste some grapefruit. It'll take me some time to determine whether or not I prefer this over the Dew, but Coke definitely has a strong competitor here.

As for Zero? This was also very good - much the same flavor as regular Vault, but a little less sweet, which isn't really a bad thing, and there's little if any diet aftertaste. Much, much better than Diet Dew.

[ 02-10-2006, 03:21 PM: Message edited by: mikibacsi1124 ]

Mr Nethead
02-10-2006, 04:57 PM
BEHOLD!

http://www.mr-nethead.com/images/woohoo.jpg

20oz Vault is 2 for a buck at Piggly Wiggly! :D No 12 packs yet... but look what else I found!

SpaceGuy
02-10-2006, 05:08 PM
I don't know whether it is the caffeine or the sweetener (almost said "sugar")... but it does pack an energy kick!

Mr Nethead
02-10-2006, 05:14 PM
VAULT smells just like SURGE! When I crack open a bottle a flood of memories come back to me. It tastes like I remember Surge tasting too! *parties*

Tons O' Fun
02-10-2006, 05:51 PM
I just bought a 1Liter vault for .50cents. YEAH!

iluvsurge220
02-10-2006, 06:07 PM
A 1-LITER VAULT FOR 50 CENTS!!!! WHERE????????

Tons O' Fun
02-10-2006, 06:11 PM
Big D oil in Cheyenne Wyoming. They also have the 20oz for 4for1 dollar. Theese are really good deals anywhere.

Tons O' Fun
02-10-2006, 06:20 PM
[IMG]http://www.vzwpix.com/mi/66842057_207627948_0.jpeg?limitsize=1000,520&outquality=56&ext=.jpg&border=2,0,0,[/IMG

Tons O' Fun
02-10-2006, 06:21 PM
http://www.vzwpix.com/mi/66842057_207627948_0.jpeg?limitsize=1000,520&outquality=56&ext=.jpg&border=2,0,0,

Tons O' Fun
02-10-2006, 06:22 PM
Sorry about the first one smile.gif

KanKing
02-10-2006, 07:30 PM
"Vault"? Why don't they just call it "Crypt", because thats where it will be in a few years. Dead in the grave.

Tons O' Fun
02-10-2006, 09:40 PM
It does come in an aluminum can.

fusion
02-10-2006, 09:59 PM
Vault and Vault Zero have arrived in eastern Maryland.

Mr Zabe
02-10-2006, 11:24 PM
That's it. LOL I will attempt a pre sun rise early morning trip to the local 24 hour grocery store for some Vault. I can't wait any longer. I sould find some as there are two large 24 hour grocery stores practically across the street from each other.

[ 02-10-2006, 10:24 PM: Message edited by: Mr Zabe ]

BATBL18
02-10-2006, 11:32 PM
Can't wait to hear your review Mr Zabe. I already have gone through 8-20 oz bottles in less than 2 days. :D

Mr Zabe
02-10-2006, 11:35 PM
WOW...you must feel Vault-ta-fied. smile.gif
I can't wait to share my review too.
Thanks

ramonazo
02-11-2006, 01:14 AM
Originally posted by Mr Nethead:
BEHOLD!

http://www.mr-nethead.com/images/woohoo.jpg

20oz Vault is 2 for a buck at Piggly Wiggly! :D No 12 packs yet... but look what else I found! Six bottles of Vault along with two Cokes from Mexico...

What a cool picture Mr. Nethead! :D

[ 02-11-2006, 12:14 AM: Message edited by: Ramón Coca-Colero ]

iluvsurge220
02-11-2006, 01:21 AM
I went to a local c-store and found no Vault!! :( The guy said that they would probably get it next week!!! That is too long!! I'm gonna have to check somewhere else!!

ramonazo
02-11-2006, 01:28 AM
Keep the faith! You'll find it soon!

I wish that Vault could be on sale here in Mexico, but I doubt it... and even more after the lack of success of Beat... :( and Mountain Dew...

Tons O' Fun
02-11-2006, 12:05 PM
No twelve packs here but plenty of 20oz and 1
liters.

Acheron
02-11-2006, 02:16 PM
Vault Zero is a lot better than Diet Dew, that much is certain - which is good considering how neglected the diet citrus segment is in these parts.

karks88
02-11-2006, 04:04 PM
I just found Vault and Vault Zero today at my local Wal-Mart smile.gif They were hiding up there in the coolers by the registers. I almost couldn't believe my eyes when I saw it!

RunWithDaLilGuy
02-11-2006, 05:26 PM
12pkcans will come soon. plastic is the first rollout.

i'm glad you guys are enjoying it so much. don't just give up on the stuff. steady consumership was surge's problem!

tallflip
02-11-2006, 07:29 PM
i just found some 20 oz bottles of vault today. i was at a grocery store and saw the Coke guy stocking the soda aisles. i asked him when it was coming in and he told me he just got a tray of 20 oz bottles in. I bought 2. I've gotta say that I am impressed! Vault should be around for a long time!

jblaviback
02-11-2006, 08:41 PM
I just got some!! Haven't tasted them yet, will post my opinion later.

Mr Zabe
02-11-2006, 08:47 PM
I was not able to get out for my Vault gather expedition this morning. I hired a town car equipped with an ice bucket for tomorrow morning. Fist stop will be the grocery store then on the way home I will chill a few 20oz bottles of Vault so by the time I arrive back to my cave,I can finally savor my first taste of Vault. smile.gif

BevBoard where soda pop dreams can become tomorrow's realities. LOL

[ 02-11-2006, 08:08 PM: Message edited by: Mr Zabe ]

BottleBoss
02-11-2006, 09:37 PM
It showed up at the Harpers Ferry Wal-Mart. After tasting it I must say that we have yet another Mountian Dew/ Mello Yellow copy. Seriously, this stuff isn't bad but it isn't that special either. If you want to try a unique citrus soda try some SQUIRT, or even SKI if you can find them. Vault is just the same old same old.

manykats
02-12-2006, 01:30 AM
i just tried vault today it was ok but mountain dew is better.

Mr Nethead
02-12-2006, 02:34 AM
Mountain Dew? humph

pepsidew
02-12-2006, 10:26 AM
i like the "not as good as dew reviews" so far smile.gif keep them coming

Mr Nethead
02-12-2006, 11:09 AM
*drinks Vault*

What a delicious breakfast.

Mr Zabe
02-12-2006, 11:54 AM
I'm so pissed. :( I went to my area's two major chain grocery stores (Albertson's and Safeway operated) they both had not started their Vault program.

I'm just about going to check myself in to the regional soda pop "slow roll out" rehab center.
This insanity has to stop!!!!! ROTFL :D

Looks like I'll have to wait another week or so. :(

[ 02-12-2006, 10:55 AM: Message edited by: Mr Zabe ]

DJ HawaiianShirt
02-12-2006, 12:07 PM
Yes, RunWDLG, I'm definitely waiting for cans to roll out.


Just to add to the discussion. Several times on this board I've mentioned my hardcore Mello Yello-loving friend as to compare citrus products like MDX and the like. Well, he really likes Vault, and he says Vault Zero is now his favorite diet drink.

He tried Ski this x-mas also, and didn't like it very much.


SEV :confused:

iluvsurge220
02-12-2006, 03:18 PM
I heard that in my hometown in central KY our local WalMart was full of Vault. That makes me very happy!!!

SURGE
02-12-2006, 06:03 PM
Originally posted by pepsidew:
i like the "not as good as dew reviews" so far smile.gif keep them coming hmmph- You must be reading some diffrent threads from I- pretty much everybody I have seen has dug it so far and Zero seems to be prefered over diet Dew by just about everybody- which doesn't really surprise me because its awefull. Not to say thatg everybody loves it or anything but I'm actually really impressed so far with how much positive has been said on these boards- especially considering the strong Pro-Dew bias we see here from some of the Pepsi bottling folk. Competition is good and judging from what I've seen here and around the web Dew may finally be getting some and it seems to me thats good for Vault drinkers as well as Dew lovers.

[ 02-12-2006, 05:06 PM: Message edited by: SURGE ]

jblaviback
02-12-2006, 07:40 PM
I tasted one of my bottles, It reminds me alot of Surge but am not even sure if I can remember what that exactly tasted like. I really like it though. I don't know why people think it tastes like Mt. Dew, because it has a way more citrusy taste. Mountain Dew has that more mellow flavor. I almost think it is just surge under a new name.

Acheron
02-12-2006, 08:00 PM
I'd take Mountain Dew over Vault about 9 times out of 10. I'd take Vault Zero over Diet Dew every time.

golee1
02-12-2006, 10:01 PM
Originally posted by Acheron:
I'd take Vault Zero over Diet Dew every time. Amen to that.

Mr Zabe
02-12-2006, 10:02 PM
I'll second that motion.

iluvsurge220
02-12-2006, 10:42 PM
Gosh Im so angry. My friend from home, about 35 minutes away called me this morning and said she found Vault at our local walmart, so I go to the Walmart and Kroger in town and they have no Vault!!! How can they have it 30 minutes away from where Im at and not have it here??? IT DOESNT MAKE SENSE!!!!!!!!!!

jblaviback
02-12-2006, 10:55 PM
I'll second that motion. Mr. Zabe, not to be mean but how can you second that, I thought you haven't tried it yet?

Mr Zabe
02-12-2006, 11:21 PM
That's ok. I should have said even though I have not tried Vault or Vault Zero....anything would be better that Diet Mount Dew. LOL

My bad. I guess I typed faster than I was thinking. I'm a pretty honest guy thanks for keeping me even more honest. Your not mean at all. :D

[ 02-12-2006, 10:30 PM: Message edited by: Mr Zabe ]

jblaviback
02-13-2006, 12:10 AM
That's ok. I should have said even though I have not tried Vault or Vault Zero....anything would be better that Diet Mount Dew. LOL
Ok I see where your coming from.
smile.gif
I tried a second bottle and I'm really starting to think vault is just surge under a new name, which is a good thing!! :D

Mello Yello Luver
02-13-2006, 12:12 AM
It's starting to invade York, PA. I bought 3 bottles yesterday

pepsidew
02-13-2006, 09:30 AM
Originally posted by Mr Zabe:
I'll second that motion. maybe thats why they are reformulating dt dew

AzRocks
02-13-2006, 10:35 AM
they are???

Mr Zabe
02-13-2006, 11:23 AM
Gee,how much worse could they make it. :rolleyes:

[ 02-13-2006, 10:23 AM: Message edited by: Mr Zabe ]

DJ HawaiianShirt
02-13-2006, 12:10 PM
Originally posted by jblaviback:

I tried a second bottle and I'm really starting to think vault is just surge under a new name You just figured this out? For the purists out there, I'll acknowledge the difference between the two, but you must admit that this is basically Coke giving Surge another go.


BTW, if pepsidew mentions some news about a Pepsi product, it's probably true.


SEV smile.gif

iluvsurge220
02-13-2006, 03:06 PM
Surge and Vault aren't the same things. Vault is more yellow, like every other citrus drink in the world. Surge was litteraly green. Pure dark green, and it had a unique flavor to it that Vault doesnt have. Besides that I think they are the same.

Shannon
02-13-2006, 04:13 PM
Has any one seen vault around the hartford area of CT?? I've been everywhere and cannot find it. I know around southern CT they have it but not sure why its not in the middle portion of the state yet. :(

CStoreCatMan
02-13-2006, 05:46 PM
Diet Dew is getting reformulated with a better "base" formula (closer to regular Dew) and new sweetners...you can be sure there will be some kind of advertising too...

Now, here in SoCal, I'm not worried about Vault Zero hurting Diet Dew too much...its our #4 item in a 20oz package.

Everyone has to remember...almost every new item that comes out does well at first...probably because its heavily discounted (ie. 2 for a $1 on 20oz Vault). Let's see how it hangs on after 6 months+ of full retail pricing...

SURGE
02-13-2006, 06:03 PM
Originally posted by CStoreCatMan:

Everyone has to remember...almost every new item that comes out does well at first...probably because its heavily discounted (ie. 2 for a $1 on 20oz Vault). Let's see how it hangs on after 6 months+ of full retail pricing... I completely agree and hope that that goes without saying. Still we do have some evidance of how Vault will do post 6 month intro period. In test states volume has seen steady increases since June in all sectors I'm aware of. Also we must take into aco**** that many areas are 20oz only at this point- 20oz is great for margins but not so hot for volume. All in all I agree we will really need to wait and see- still I think there is atleast some supporting evidance that Vault may have a pretty bright future ahead of it.

crum186
02-13-2006, 06:07 PM
shannon i got some in avon over the wwekend

Tons O' Fun
02-13-2006, 09:22 PM
So they are making a mountain dew "ZERO"

Hollow Man
02-13-2006, 10:05 PM
Shannon,

VAULT has hit the Hartford area in 20 oz. bottles. Here's the places I personally found it:

Wal-Mart - 2 locations: Rocky Hill/Wethersfield and Manchester

Stop & Shop 2 locations - Rocky Hill/Wethersfield and a friend saw it in Glastonbury

Shaw's - East Hartford

All of them have it in the coolers in the front of the store, and the Shaw's has it there and in a display at the end of one of the aisles.

-HM

mjb1124
02-13-2006, 10:14 PM
Originally posted by CStoreCatMan:
Diet Dew is getting reformulated with a better "base" formula (closer to regular Dew) and new sweetners...you can be sure there will be some kind of advertising too...Well, it's about time!

yankees26mlb
02-13-2006, 10:26 PM
I tried vault. It tastes like a bad mountain dew, sort of...

[ 02-13-2006, 09:27 PM: Message edited by: yankees26mlb ]

Dr. Galaga
02-13-2006, 10:31 PM
Well, I just picked up some Vault. I'll have to try it later in the week.

Shannon
02-14-2006, 12:46 AM
YAY! thanks guys! smile.gif

jblaviback
02-14-2006, 01:03 AM
Surge and Vault aren't the same things. Vault is more yellow, like every other citrus drink in the world. Surge was litteraly green. Pure dark green, and it had a unique flavor to it that Vault doesnt have. Besides that I think they are the same.
--------------------------------------------------------------------------------
Well color doesn't influence taste. But you are right, there is something with the flavor that is just not quite like surge. But it's pretty close!

DJ HawaiianShirt
02-14-2006, 01:04 AM
Originally posted by iluvsurge220:
Surge and Vault aren't the same things. Vault is more yellow, like every other citrus drink in the world. Surge was litteraly green. Pure dark green, and it had a unique flavor to it that Vault doesnt have. Besides that I think they are the same. Even the Surge afficionados on savesurge.org declare that Vault is 90% Surge. I personally don't remember Surge well enough to get a number quite like that, but it's definitely closer to Surge than it is to Mt Dew or Mello Yello.

Btw, who the hell cares about how green it is?


SEV smile.gif

SplitLevelP
02-14-2006, 01:48 AM
Utica , NY is now loaded with vault and vault zero we launched it today in Nice & Easy we are running 99 cent 20 oz bottles.Personally I enjoy the product.4 out of 5 stars.

Hollow Man
02-14-2006, 01:49 AM
Just compare the ingredients. The're the same (and in the same order) with the following exceptions:

-VAULT has more caffeine
-VAULT doesn't have maltodextrin
-VAULT has slightly different preservatives
-VAULT has different food coloring

VAULT is SURGE 2.0 - a tweak of the formula. There's a difference, but one is hard pressed to quantify it unless they're side-by-side.

-HM

Mr Nethead
02-14-2006, 02:24 AM
mmmm... Surge 2.0. I just wish it was green.

Chad.
02-14-2006, 02:28 AM
well it could be SURGE 3.0 because SURGE had e reformulation, when the changed the look of it

Hollow Man
02-14-2006, 02:34 AM
True, but I look at that as more of a SURGE 1.1, heh.

-HM

Mr Nethead
02-14-2006, 02:46 AM
I wanna drink a Vault, but I already brushed my teeth. :( I guess I'll have to wait until morning... heh.

Hollow Man
02-14-2006, 03:00 AM
VAULT just showed up here this weekend in 20 oz. PET, but I only bought a couple. I still have 15 cans left from a slew (five 12 packs) friends bought for me in NC and TN.

At least now I don't have to ration it out in small quantities.

-HM

Mr Nethead
02-14-2006, 03:03 AM
I've got one bottle of Vault left, but I'm gonna reload tomorrow. At 2 for a buck I might buy 10 or 15! I never saw so many crates of a soda before.

Hollow Man
02-14-2006, 03:07 AM
I wish it was that cheap here, but the cheapest I've seen it for is $1.12 a bottle (plus tax, then a 5 cent deposit to boot). Perhaps in a couple of weeks they'll put it on sale.

Right now I haven't seen tons of it - just enough to fill up a rack in coolers at the front of supermarkets around here.

-HM

[ 02-14-2006, 02:08 AM: Message edited by: Hollow Man ]

jblaviback
02-14-2006, 11:24 AM
Just compare the ingredients. The're the same (and in the same order) with the following exceptions:

-VAULT has more caffeine
-VAULT doesn't have maltodextrin
-VAULT has slightly different preservatives
-VAULT has different food coloring

VAULT is SURGE 2.0 - a tweak of the formula. There's a difference, but one is hard pressed to quantify it unless they're side-by-side.

-HM

Very well stated HM! :cool:

The Truth
02-14-2006, 11:59 AM
Where I live there is Vault, where I work the same Coke(CCC) sells Sun Drop if you can find it. They won't drop Sun Drop for VAult.

In supermarkets you might find 2 rows of Sundrop, it is sad.

I think they are afraid to let the strong RC bottler in that area to get there hands on Sun Drop.

I don't think they feel that strong on Vault.

Hollow Man
02-14-2006, 04:17 PM
Originally posted by jblaviback:
Very well stated HM! :cool: Thanks! I truly believe that if you were to put VAULT in a SURGE can, change the color, and have people compare it to fresh SURGE, most people wouldn't be able to tell the difference.

-HM

iluvsurge220
02-14-2006, 04:37 PM
Well I dont know. You might be right. I drank so much surge as a little boy though. I know that I can't exactly remember the taste, but sometimes I can just kind of taste it in my mouth and remember what it tasted like after going down my mouth. For some reason, Vault just doesn't feel that same way. Maybe it was the aftertaste. The aftertastes are different.

Hollow Man
02-14-2006, 04:42 PM
Note I did say "most people". They are different - putting more caffeine in alone is going to change the taste. And big SURGE nuts do point to the finish as one of the big differences.

Take it out of the can or bottle, put it in a chilled drinking glass, and you'll notice an improvement. I'm firmly convinced (like most here) that out of glass is the way pop should be had.

-HM

Dewman1979
02-14-2006, 08:59 PM
It's good, not great. Better than surge. Surge didn't have orange juice...


As for diet dew...worst...diet...drink...ever.

Hollow Man
02-14-2006, 09:02 PM
Originally posted by Dewman1979:
[QB] It's good, not great. Better than surge. Surge didn't have orange juice...Actually, SURGE did have OJ concentrate. I've got an old can right here of it.

-HM

tallflip
02-14-2006, 11:22 PM
Vault goes on sale here locally at Ralph's supermarket. they will be 5 - 20 oz bottle for $3, that's $.60 a bottle! Time for me to stock up!

DJ HawaiianShirt
02-14-2006, 11:53 PM
Hollow Man,

Everything you've said recently is correct, I believe. But I have to take issue with your listing of ingredients.

Very few soft drinks differ in ingredients as listed on the can. The biggest differences between sodas are the colorings added and the difference in syrup flavors, which are usually only listed as "artificial flavor", unless natural ones are added, in which case they list them.

Unfortunately, most of our favorite flavors are artificial, even though their tastes are inspired by natural ingredients.


SEV smile.gif

Hollow Man
02-15-2006, 12:03 AM
Probably true. Especially since (and I'm just noticing this now) SURGE doesn't have artificial flavoring listed. Maybe they added that in VAULT to compensate for missing the maltodextrin? Who knows.

You'll also note that VAULT has more calories and a different amt. of sugars and carbs. They've definitely tweaked it, but I truly believe they wanted it to be very SURGE-ish.

-HM

iluvsurge220
02-15-2006, 04:41 PM
Yeah I agree. I think they know that Surge ended up not selling too well, but honestly I think they liked what they had, so they tried to recreate it (Vault) but not make it exactly the same so people wouldn't think it was surge with a new name. Maybe this was one of those things where they were "this close" with Surge and Coca-Cola felt that a few minor changes might make a popular product. To people who guzzled Surge when it was around,like myself, are able to notice a difference in the taste, and personally I like it but I still liked Surge better. Those people who tried Surge maybe one or two times and didn't like it probably don't remember the taste as well as others do, so they may not notice the similarities in Vault and Surge and because Vault is somewhat different they may actually like it. If they like it then it will sell better than Surge did.

ramonazo
02-17-2006, 12:26 AM
Probably most of you have seen the Vault website:

www.drinkvault.com (http://www.drinkvault.com)

What do you think of it? :confused:

[ 02-16-2006, 11:31 PM: Message edited by: Ramón Coca-Colero ]

SURGE
02-17-2006, 12:35 AM
It does what they made it for but IMHO vaultkicks.org is far better- obviously I'm biased but we are still the #1 Vault site on Google so I hope that we have something to do with educating the populace. Anyways kudos to Coke for making a site but I hope it gets expanded a bit.

Doug
02-17-2006, 12:36 AM
Originally posted by Ramón Coca-Colero:
Probably most of you have seen the Vault website:

www.drinkvault.com (http://www.drinkvault.com)

What do you think of it? :confused: not bad, most sodas usually don't have very good websites

unless they offer free samples a la MDX

Doug
02-17-2006, 12:40 AM
Originally posted by Doug:
</font><blockquote>quote:</font><hr />Originally posted by Ramón Coca-Colero:
Probably most of you have seen the Vault website:

www.drinkvault.com (http://www.drinkvault.com)

What do you think of it? :confused: not bad, most sodas usually don't have very good websites

unless they offer free samples a la MDX </font>[/QUOTE]i should say the official sites usually aren't very good, some of the fan sites are

ramonazo
02-17-2006, 02:06 AM
IMO is a high VAULT-age site!

Irishpepsi04
02-18-2006, 12:00 PM
Vault is here in Western Washington, in an Albertson's in Tacoma, a 20oz for $1.19 as there's no announcement saying Vault is here. Took a 20oz, drank it. 9.5 out of 10. However I like the sweetness of Mello Yello though and Vault does resemble in a way as Surge. I saw only 20oz sizes so far. Code VJ Wilsonville, OR

Mr Zabe
02-18-2006, 01:41 PM
I am now longer a Vault virgin. LOL
I just returned home with 16 glorious bottles of Vault.(2 for $1) I drank an ice cold bottle in the store. smile.gif Right in front of the display of 20oz btls (regular and zero) were a couple of trays of 1ltr bottles of regular Vault. There was no price sign. The 1 ltr bottle was the same as the 20oz bottle. I must say it looked real cool. I'm sure they will eventually be available. I have never seen 1lt bottles in a
grocery store. This at Woodman's Kenosha,WI store.

Here is my first preliminary review of regular Vault:

Perfect 5 out of 5.
This long awaited beverage was well worth the long wait. I knew after the first sip and gulp that Vault was going to be a very special soda pop.

The flavoring and carbonation sort of slides from medium mild to a wonderful citrus finish. The sweetness is right on the mark. Just a well engineered soda pop. This being said from a big Mountain Dew drinker, Coca Cola has really put the hammar on the nail.

IMO....MDX will not survive competing with Vault.
Just not even a close chance. Vault is just that much better.

I want to do a happy dance but you guys would think I'm more nuts than I already am. LOL

[ 02-18-2006, 02:29 PM: Message edited by: Mr Zabe ]

Mr Nethead
02-18-2006, 04:15 PM
Congratulations Mr Zabe! If you want to do a happy dance, go right ahead. We understand. lol

Yesterday when I was buying six more bottles, this lady said to me, "Is that stuff good?" That hit me as rather funny, why would I be buying six bottles of Vault if it wasn't good? Needless to say, I told her it is good. :D

ramonazo
02-18-2006, 04:18 PM
MrZ... you should write BevNet's Reviews... your reviews are better :D

[ 02-18-2006, 03:22 PM: Message edited by: Ramón Coca-Colero ]

Mr Zabe
02-18-2006, 04:30 PM
You guys are way to nice. smile.gif
I'm very thrilled to have a real new tasty soda pop. It sure is nice to hang out with board mates who embrace the good in new brands,regardless of which big three soda pop company produces it.

Good is good and that's good. smile.gif

[ 02-18-2006, 09:13 PM: Message edited by: Mr Zabe ]

SURGE
02-18-2006, 06:23 PM
Word has it that on friday PBG decided to launch a massive discount program for Dew in all their territories. This is a really good sign that Vault is well. Based on test markets we know that after about 4 months Vault took about 12% of Dew's share and does similar to Sprite in 20oz. This is a big deal since Sprite major seller. We also know that Vault drinkers tend to be return customers which is a really big possitive for long term viabuility and growth. If Vault does similarly well in non-test areas Pepsi stands to lose alot. At this point I think two things are pretty clear. First off Pepsi blew it with MDX- which IMHO is better positioned product-wise than Dew to compete with Vault. So yeah unless sombody at Pepsi changes something soon I'm sure MDX will be a memory in a year. Its clear that Pepsi is not gonna sit still and let Vault take away 20% of its marketshare so I'm curious what angle they take against it.

Mr Zabe
02-18-2006, 07:38 PM
Well said.
I just posted on the MDX thread that MDX did not appeal to soda pop consumers and it's energy drink consumers did not consider it to be a credible energy drink. Maybe that was due to Pepsi trying to extend the brand(Mountain Dew)into a sibling energy drink. The problem with that is this "morphing" into an energy drink,IMO in the minds of the soda pop drinkers it did not taste all that different from it's parent brand Mountain Dew.

In real estate it's location,location and location. In surgery carbonated beverages it's product development,marketing and marketing. IMO

[ 02-18-2006, 06:40 PM: Message edited by: Mr Zabe ]

Tons O' Fun
02-18-2006, 07:45 PM
MDX would have sold if it was bigger and cheeper.

Hollow Man
02-18-2006, 08:03 PM
The thing that Coke should get there is this: VAULT, at 70.5 mg of caffeine per 12 oz., is the largest waking blast you can get in either pop or energy drink for the money.

So it is THE thing to get to maximize your dollar and gaming potential at all night/weekend long LAN parties.

-HM

sirslash
02-18-2006, 09:52 PM
Vault is now offcially in detroit!

got some free shirts, and i made 4 rows and 2 rows of zero in the cooler

karks88
02-18-2006, 11:47 PM
I found some at the local Giant for .69 cents. I bought 7 bottles, and I happened to walk by the Coke employee who was setting up shop. He noticed the bottles in my cart and said "Now that's what I like to see!" smile.gif

Mr Zabe
02-19-2006, 04:45 AM
Your story gave me a case of the warm fuzzies. :D

jblaviback
02-19-2006, 03:54 PM
I saw this story on the local tv news that had these two race car drivers driving big trucks into giant bowling pins, the truck however was a vault truck!

Tons O' Fun
02-19-2006, 09:19 PM
I live in Cheyenne, Wyoming and some of the Vault One liters say NEW and some dont. All of the 20oz Vault Zero Say it but none of the 20oz regular say it. Why?
Also will vault be available in the Fountain?

SURGE
02-19-2006, 10:14 PM
Originally posted by Tons O' Fun:
I live in Cheyenne, Wyoming and some of the Vault One liters say NEW and some dont. All of the 20oz Vault Zero Say it but none of the 20oz regular say it. Why?
Also will vault be available in the Fountain? It seems that most test areas have moved from the "New" notation to the regular. ATM it seems most new areas have bottles that say "New" still considering that areas get stuff bottled in lots of different places its no perfect science. Still possibly there are just alot of backlogs on the printed labels bought in anticipation of launch.


On the second question. Yes assuredly 100% you will see Vault in fountains- just not for a bit. Fountains are almost always last to get new product for a number of reasons but Coke has positioned Vault where it requires a fountain option. I would expect that by summer Coke will start pushing Vault into all (or most) the old Mello Yello spots.

iluvsurge220
02-19-2006, 11:31 PM
I finally got some Vault!!! My birthday is tomorrow and today my mom and dad gave me 6 20 oz bottles for my birthday!!! Also, I bought 4 1-liters which I found at the local WalMart for 75 cents each then I bought 4 more 20 oz at Kroger. They were 2 for $1 just like most other places. Also I stopped on my way back to school tonight and picked up a cold 20 oz at a c-store. I think it was 89 cents. Big displays at both WalMart and Kroger. All they had at WalMart was 1-liter bottles. They did have 20 oz in the machines outside but they were $1 each. At Kroger they just had 20 oz of Vault and Vault Zero as well. There was also a big can of Vault (cardboard display on top of the refigerator section. Big crates full of it!! It was awesome!!! I believe that I now have 4 1-liters and 10 20 oz's. Hopefully this will last a while. When will the 12-packs and 2-liters start rolling out? I havent seen them yet.

Hollow Man
02-20-2006, 12:42 AM
When will the 12-packs and 2-liters start rolling out? I havent seen them yet. [/QB]Spring according to Coke:

http://www2.coca-cola.com/presscenter/pdfs/VAULT%20Launch%20Release.doc

-HM

Mr Nethead
02-20-2006, 02:12 AM
I think putting so much caffeine into Vault was a smart move on Coke's part. There are a lot of people that drink Dew for the caffeine content. Yet, Mountain Dew now seems tame compared to Vault! Vault should appeal to a lot of students that need to cram all night and then take exams. lol

I talked to one girl that didn't like Vault. She said the first sip was good, but then it started to taste like citrus battery acid. lol. What's interesting though, is she's not used to caffeine. Caffeine is quite bitter, but it's less noticeable to people like us that drink beverages loaded with it all the time.

Needless to say, I'm having a good time.

Mr Zabe
02-20-2006, 03:06 AM
Reading your posts reminds me of what it must of felt like when ancient cave families felt after a filling meal of barbecued Hinesorours; very satisfied. LMAO

Vault IMO drinks easy. Granted us soda pop freaks like grapefruit,surge and other high citrus soda pops. Vault IMO has enough sweetness to smooth out yet high light the citrus after burn. As I have said before, Vault will be very appealing to the masses.

Damn...I should have brought those 1 ltrs last Saturday. smile.gif

[ 02-20-2006, 03:14 AM: Message edited by: Mr Zabe ]

ecliptic
02-20-2006, 04:04 AM
I tried regular Vault... It doesn't taste exactly like Surge. I like Surge better. MDX tastes more like Surge to me and thus tastes better. Too bad it's too expensive.

I also like the Baja Blast MD from Taco Bell better.

SURGE
02-20-2006, 09:30 PM
Originally posted by ecliptic:
I tried regular Vault... It doesn't taste exactly like Surge. I like Surge better. MDX tastes more like Surge to me and thus tastes better. Too bad it's too expensive.

I also like the Baja Blast MD from Taco Bell better. Prolly just a bad batch I would guess- I would give it another try.

DJ HawaiianShirt
02-21-2006, 12:41 AM
Originally posted by SURGE:
</font><blockquote>quote:</font><hr />Originally posted by ecliptic:
I tried regular Vault... It doesn't taste exactly like Surge. I like Surge better. MDX tastes more like Surge to me and thus tastes better. Too bad it's too expensive.

I also like the Baja Blast MD from Taco Bell better. Prolly just a bad batch I would guess- I would give it another try. </font>[/QUOTE]I agree. MDX and Vault are intended to taste very different. Get one more bottle from a different location and give it a try.


SEV :D

DMC
02-27-2006, 02:13 PM
have you all seen the vault ad in the SI: Swimsuit Issue?? Very nice.

iluvsurge220
02-27-2006, 08:47 PM
Yeah I saw it, and that's why there is a topic on here about it. It should be near the bottom of the page if you wanna look on it. No one posted on it that's why its not close to the top lol!!

fusion
03-01-2006, 12:59 AM
Originally posted by SnappleElementsVenom:
Get one more bottle from a different location and give it a try.


SEV :D [/QB]Speaking of that.. I have yet to drink a bottle of Pepsi-produced Dr Pepper that tastes half-way decent. I bought some 12oz bottles when I was in southern VA last week - they taste nothing like the Coke-produced Dr Pepper around here where I live. How disappointing.

I actually had one in North Carolina a few years ago that I couldn't finish, it tasted so bad.

ChrisPC
03-01-2006, 02:15 AM
Originally posted by Mr Nethead:
Caffeine is quite bitter, but it's less noticeable to people like us that drink beverages loaded with it all the time.I always notice it, and it's better in some drinks than others. Vault really uses the caffeine taste to its advantage.

pepsidew
03-01-2006, 04:39 PM
Well i drove an hour today so i could buy some Vault - i wasn't impressed - tastes like half surge and half mello yello - in my opinion mountain dew has nothing to worry about

SURGE
03-01-2006, 09:15 PM
Originally posted by pepsidew:
Well i drove an hour today so i could buy some Vault - i wasn't impressed - tastes like half surge and half mello yello - in my opinion mountain dew has nothing to worry about Thats what they want ya to think ;)

iluvsurge220
03-02-2006, 12:04 AM
You're just sayin that because you're a dew fan!! LOL!! Just kidding!! I don't want to start anything again.

pepsidew
03-02-2006, 05:25 PM
Originally posted by iluvsurge220:
You're just sayin that because you're a dew fan!! LOL!! Just kidding!! I don't want to start anything again. dew is good but i'm not a hardcore dew drinker - i just think dew tastes alot better then vault. i actually really wanted to like vault because there are so few new good sodas that come out - i am about to try berries and cream dr pepper - i hope its good

SURGE
03-02-2006, 09:36 PM
New VAULT commercials just added- I like the new ones better far edgier and SURGE-like.

http://announce.coca-cola.com/vault/index.html

The old ones are there as well.

Chefdavis
03-02-2006, 09:41 PM
Vault has been in SoCal for about two weeks and I have finally tried it.

It is good and reminds me of mello yellow. You can really taste that orange juice. Its taste is softer than Mountain Dew, but enjoyable all the same.

Vault Zero is one of the best diet drinks that I have tried in some time

upinarms
03-05-2006, 09:05 PM
Vault &gt; everything else, basically.

Rockman
03-05-2006, 11:38 PM
Sorry. Vaults been here for many months now and is showing all the signs of being a new memory. Accounts wanting overstock picked up, salespeople frustrated with management push for a dying product, slow drift towards the bottom of the cooler door, barrels disappearing, jokes about closing the "vault door". Doesnt look good.

killjimmy
03-06-2006, 02:12 AM
It seems to be selling pretty well here.

DJ HawaiianShirt
03-06-2006, 02:16 AM
upinarms, are you from NH?


DJHS

BATBL18
03-06-2006, 02:36 AM
Yup time for Coke to pull this one ASAP. Looks like they have a loser already, in less than a month. :rolleyes:

Ram0n C0keah0lic
03-06-2006, 03:07 AM
Originally posted by SURGE:
New VAULT commercials just added- I like the new ones better far edgier and SURGE-like.

http://announce.coca-cola.com/vault/index.html

The old ones are there as well. The old ones are better, they're funnier, specially the "Field of Dreams" one... :D

Mr Nethead
03-06-2006, 03:18 AM
I bought six bottles of Vault today. I don't really know how well it is selling here, but I know I'm buying a lot of the stuff. heh :D

[ 03-06-2006, 02:19 AM: Message edited by: Mr Nethead ]

Mr Zabe
03-06-2006, 07:17 AM
IMO, at least in the local Chicago area stores that I shop at, Vault is selling ok. I sense that it is doing well. I still buy the 20oz bottles because they are at a low price, my gut tells me that once Vault is sold in the Fridge Pack and Cube, the sales will increase.

Two points, most people are used to buying 12 or 24 count cans. As well, when the 2lt btls are rolled out, sales will strongly increase. It's way to premature to write off the Vault brand.

I stand by my initial prediction that by the end of the summer of 2006,Vault will be big seller in most markets across the country. smile.gif

[ 03-06-2006, 06:18 AM: Message edited by: Mr Zabe ]

The Truth
03-06-2006, 11:36 AM
I my area Vault 20oz is gone, date problem I think. 12 oz cans still around. Looks like it not standing to tall agaist Sun Drop.

Hollow Man
03-06-2006, 11:59 AM
We don't have Sun Drop or Mello Yello here, so it's likely to do well for those who want to try something other than Mountain Dew. There are dents in the fridges at major supermarket chains, so somebody's buying it.

-HM

greg
03-07-2006, 12:08 PM
Does anyone remeber how to build a grassroots brand anymore?
Coke throws millions of dollars on a new drink, launch, and marketing which means it has to perform like a seasoned veteran to recoup some of that money or it is history.

DP has done quite a good job with DCVDP by intorducing it without much fanfare and let the customer find it and make it their own.
A good brand with a good drink will make it eventually. It does not have to be overnight.
I think the guys at Coke are so hell bent on taking over the citrus soda market that they fail to learn from their failures.

Mr Zabe
03-07-2006, 12:30 PM
Greg,
Your thoughts sparked my mind. LOL

There is a saying I hear all the time about politics. "All politics is local". As I have always said, good soda pops will do well regardless of marketing or media hype. My new catch phrase as borrowed from Charlie the Tuna,
"A soda pop that tastes good will do good regardless of catagory placement or marketing."

IMO...Vault fits in my new catch phrase. smile.gif

Mr Nethead
03-07-2006, 05:06 PM
There are still a lot of people out there that don't even know what Vault is. But I've gotten many people to try it with my "Have you tried Vault?" line of questioning. lol

Vault really is a fantastic product. If Coke stays with it, the brand will build. It just takes time.

Hollow Man
03-07-2006, 05:10 PM
Signs in my area point to taking it slowly but surely. There isn't a large amount of advertising in stores yet. Ads are slowly starting to be shown on television.

Coke just has to let it build. Look at Sierra Mist - that thing is taking sales away from Sprite, something I never would've expected.

-HM

SURGE
03-07-2006, 05:32 PM
Originally posted by Hollow Man:
Signs in my area point to taking it slowly but surely. There isn't a large amount of advertising in stores yet. Ads are slowly starting to be shown on television.

Coke just has to let it build. Look at Sierra Mist - that thing is taking sales away from Sprite, something I never would've expected.

-HM I would argue though that alot of Mist volume comes from fountain. To me this makes its relationship to Sprite the same as that of Mello Yello to Dew- alot of volume is achived through being the only lemon-lime availible at a specific venue. Thats not to say Pepsi hasnt done a solid job marketing in 20oz and cases- its seems though that they have thrown a ton of money at the brand unlike Coke so far that has spent surprisingly little on VAULT.

If Coke plays its cards right I think VAULT will assume a market position similar to Mist. If not they will be like MY (all volume from fountain).

upinarms
03-07-2006, 07:51 PM
Originally posted by DJ HawaiianShirt:
upinarms, are you from NH?


DJHS Yes, sir.

sodagirl
03-07-2006, 08:16 PM
Our local CVSes are promoting it like crazy; it looks like they got too much in or something because it's in every Coke case in the stores as well the individual Vault tubs...I don't know, honestly, I don't like it as much as Dew, but maybe I'm just resistant to change and I have to get used to it. Although, I don't really see why I should have to get used to it when I already have an established favorite.

Mr Nethead
03-07-2006, 08:26 PM
Well sodagirl, this is America! Drink whatever soda you want. smile.gif I love Vault though. I really only drank Dew most of the time because it was the only choice in that category. Often times, Mello Yello wasn't even around.

I would also get Dew from fountains a lot if they didn't offer Dr Pepper. But lately I've been getting lemonade instead of Dew. lol

Mr Zabe
03-07-2006, 08:28 PM
As I say life is too short....enjoy your soda pops while you can. LOL That's the beauty of it, good soda pop is abundant and relatively cheap.

As for me, I would go nuts with out soda pop. I tend to rotate brands and try new ones as I can. Mountain Dew is for sure one of the best soda pops. It is on my hall of soda pop fame top 5. smile.gif
Zabe

ChrisPC
03-07-2006, 09:54 PM
Vault is doing very well here in Nashville. We were one of the test markets, BTW.

SURGE
03-07-2006, 11:40 PM
Yeah its pretty solid in the test areas- seems alittle to early to say anything for sure about the rest of the country. Coke started off small in the test areas but was able to get some really solid numbers by the time of national launch- its yet to be seen if this kind of slow growth can be replicated by Coke on a national level. They did pull off some nicce growth with Zero so who knows. Still I'm always curious to hear peoples impressions so keep 'em coming!

Edit:
Seems that Abarta Coke in NY has decided to postpone their intro of VAULT that was originally planned for March 1st. The reason given was a focus on BCVC. No date was given for the delayed launch. Seems the Cleveland area is also dry and served by Abarta. This makes me wonder if they are carrying it in any of their territories. If anybody knows for sure drop a post but needless to say this is not the best of news and somewhat remeniscent of the SURGE launch. It should be noted though that Abarta NY does not produce MY or any similar Dew competition which leads me to believe that they have pretty much given up.

[ 03-07-2006, 10:48 PM: Message edited by: SURGE ]

fusion
03-08-2006, 03:54 AM
I live just south of ABARTA territory - I'll have to check and see if they are selling Vault up there. I remember when I was up that way a few months ago - they were buying CVDP 20oz from Philadelphia Coke. No sign of it in cans or 2L, though.

I hear that 6pk cans of Vault may be showing up in Maryland - I will report back if it's true, but I suspect they will be mostly used for vending.

Acheron
03-08-2006, 07:45 AM
I eagerly await the arrival of Vault Zero fridgepacks. I've given the new Diet Dew a shot and, while it's vastly improved, Vault Zero still beats it, hands down.

CCE Girlie
03-08-2006, 09:35 PM
Yesterday at Walmart I saw 1 liter of Vault for 0.75 cents each. I bought 1 to try.

SURGE
03-09-2006, 02:03 AM
Originally posted by Acheron:
I eagerly await the arrival of Vault Zero fridgepacks. I've given the new Diet Dew a shot and, while it's vastly improved, Vault Zero still beats it, hands down. A few lucky people have spotted them but so far they are rare- but so are any packs of VAULT cans.

killjimmy
03-09-2006, 06:35 AM
No fridgepacks here yet, but 6 packs for $1.18 is just as good. I saw these for the first time today. Then I preceeded to buy 72 cans.

http://i2.photobucket.com/albums/y8/trickmaster0465/P3080073.jpg

[ 03-09-2006, 06:04 AM: Message edited by: killjimmy ]

Mr Zabe
03-09-2006, 12:19 PM
Very cool picture and outstnding first buy. smile.gif

Cherry7Up
03-10-2006, 03:48 PM
Today, when I arrived for classes at my college, I had about ten minutes before my first class. I ran down to the cafeteria to check to see if we were carrying Vault in the glass Coke machine.

And to my surprise, we are! There were three full rows of it towards the middle of the machine. I bought myself one and went to my first class. Three hours later, I returned to find the three rows that were full before diminished to only one full row. I promptly bought two more Vaults to make a dent in the last full row left.

The moral of the story? In the matter of three hours, Vault soda was close to being sold out in my school. Tre cool.

[ 03-10-2006, 04:33 PM: Message edited by: Cherry7Up ]

Mr Zabe
03-10-2006, 03:57 PM
You obviously attend a real hip/cool colledge. smile.gif
I have a strong gut feeling that the younger crowd (ages 12 to 25ish) will try Vault and become core customers. I also feel that they will still drink Mountain Dew. It's really a win/win situation for the citrus catagory.

I still am drinking both and very pleased with both. It's all good.

[ 03-10-2006, 02:58 PM: Message edited by: Mr Zabe ]

AzRocks
03-10-2006, 04:04 PM
Same thing with me- but a high school- about 30 sumthing bottles were sold in its first day in skool

jstylzz
03-10-2006, 05:16 PM
My local Wal-Mart is selling 6 pack cans for $1.50 each. A chilled can of Vault (from my back porch) is a good thing. Over ice, it's a great thing!

CStoreCatMan
03-10-2006, 05:17 PM
Originally posted by Mr Zabe:
Greg,
Your thoughts sparked my mind. LOL

As I have always said, good soda pops will do well regardless of marketing or media hype. My new catch phrase as borrowed from Charlie the Tuna,
"A soda pop that tastes good will do good regardless of catagory placement or marketing."

IMO...Vault fits in my new catch phrase. smile.gif Zabe...not sure if you or anyone else ever tried Sobe's Mr. Green. It was a Dr. Pepper wannabe...but IMO was a VERY GOOD rendition....it failed miserably! So I have to disagree with your statement...

mjb1124
03-10-2006, 05:32 PM
I think people were scared to try Mr. Green because of the strange color and ingredients. Vault is definitely a more mainstream product.

Oh, and those cans in killjimmy's picture look so inviting. Especially the Vault Zero ones. smile.gif

Mr Nethead
03-10-2006, 11:08 PM
Wisconsin has six packs of Vault! They are 2 for $2.49. :D

Mr Zabe
03-10-2006, 11:11 PM
Cool.
Thanks for the info. I'm all excited about getting some. How many six packs did you buy?

Mr Nethead
03-10-2006, 11:27 PM
I only bought two because I was buying a bunch of other stuff. lol

At first I panicked because I couldn't find the 20 ounce bottles. But then I found the six packs! :D They still have the bottles, but they're in the cooler now.

Cherry7Up
03-10-2006, 11:41 PM
I'm still waiting for six packs here on Long Island. I walked into a Waldbaum's by my college (before I realized the vending machines in school sold them) and down the soda aisle. I walked back and forth and could not find Vault. Giving up, I was walking about and noticed a cooler with 20oz. Vault bottles with green stickers on them that read, "NEW ITEM!"

They weren't on sale though, which was a little annoying. I hear everyone getting these good deals, and I got nada. I ended up buying a Vault and Vault Zero. I much prefer regular Vault.

Mr Zabe
03-10-2006, 11:51 PM
In time you will have some good sales. Some regions have goofy roll outs. smile.gif

MrN....So good to hear about your soda gathering mission. I'll report back tomorrow with an update. Gosh the "mass" soda pop industry can be lots of fun. I'm looking forward to Coke's Blac infused coffee drink to arrive. I have an open mind but I do have my doubts. LOL

I saw a brief commercial last night on American Idol for Coke Blac. What a cool commercial. It worked for me. LOL

[ 03-10-2006, 10:54 PM: Message edited by: Mr Zabe ]

SURGE
03-11-2006, 05:07 AM
Originally posted by CStoreCatMan:
[QUOTE]

IMO...Vault fits in my new catch phrase. smile.gif ]Zabe...not sure if you or anyone else ever tried Sobe's Mr. Green. It was a Dr. Pepper wannabe...but IMO was a VERY GOOD rendition....it failed miserably! So I have to disagree with your statement... I'm gonna have to dissagree with you on Mr. Green I thought it was nasty on the whole and more like a very flat soupy Dr. Pepper. Pibb as well as most store brands taste more Peppery for sure. But I know there is a Mr. Green following I just don't get it.

Mr Zabe
03-11-2006, 02:25 PM
What a nice Vault trip I had this morning. LOL
The Kenosha Woodman's was ready for my Vault needs in a big way. Right as I walked in the store there was a nice size display of Vault and Vault Zero 6pk cans on sale for 4 for $5.00. I picked up 8 6pks. smile.gif

Towards the back of the store by the dairy section I found the Vault 20oz display (well shopped) and those 1 ltrs I was tell you all about. The 20oz bottles were still 2 for $1. The 1 ltr bottles were priced at $0.79 each.
I did not buy anymore bottles, I'm very happy to have a nice supply of cans.

I also brought 2 6pks of 500 ml Dr Pepper for $2.00 each. 1 12pk cans of Canfields seltzer water for $2.59. Gatorade Rain Berry 8pk 20btls for $4.98 and 3 Gatorade Rain Lime for $1.19 each
Last but not least 2 32ct 500 ml Dannon Spring Water for $4.85 each.

Needless to say, I will not go thirsty for a long while. LOL I had a great time looking around. I found a soda pop from the makers of the Texas Tea's. The second ingredient was sugar cain syrup. The cans were the tall sized ones and pre priced at $0.99 each. I can't remember the name? There was Cola,Lemon Lime,Rootbeer? Does anyone know about this brand?

[ 03-11-2006, 01:28 PM: Message edited by: Mr Zabe ]

Rob The SURGE Drinker
03-12-2006, 07:33 PM
were they the SOHO ones? our woodmans has them, they are prepriced at 99 cents, but they are only charging 33 cents for them... also, that dr pepper, are those cans or bottles or glass?

Mr Zabe
03-12-2006, 07:43 PM
They were SOHO. I did not double check to see or I could not find the price on the free standing display. I did not see it these on the shelf(no shelf space allotted). I'll bet like you said they were on sale for $0.33 . Have you tried them? How do they taste?

Next time if they are still there I want to try the cola and lemon lime.

[ 03-12-2006, 07:30 PM: Message edited by: Mr Zabe ]

Rob The SURGE Drinker
03-12-2006, 08:16 PM
the cola is pretty good, the blueberry sucks, ( i was expecting a pepsi blue type beverage, but totaly different), and it orange is ok, kind unnatural tasting... diddnt try the root beer or lemon lime

Mr Zabe
03-12-2006, 08:24 PM
Cool. I had a gut feeling the blueberry was going to suck. LOL Thanks for the heads up. For $0.33 that's a lot for the money. I can't wait to try the cola. LOL

Rob The SURGE Drinker
03-12-2006, 08:28 PM
yes, it is... 16 ounces for 33 cents... actualy, if i remember right, they are 3/99cents, which comes out to be 99 cents, but on my recipt the cola was 34 cents, while all the others were only 33, lol computer error

DJ HawaiianShirt
03-12-2006, 08:54 PM
I remember Anita's review of SOHO a while back. I believe she said the root beer was ok but the blueberry was unbearable.


DJHS

Rob The SURGE Drinker
03-12-2006, 09:21 PM
ill have to try that root beer... but yeah, unbearable is a good word to describe that blueberry one... i had to break into my last couple of vaults to clense out the bad taste back when i tryed that a few months ago

[ 03-12-2006, 08:22 PM: Message edited by: Rob The SURGE Drinker ]

Mello Yello Luver
03-15-2006, 05:24 AM
So far, Vault is only being sold in 20oz around here. And from what I have seen, it seems to be selling well.

iluvsurge220
03-20-2006, 03:35 PM
We got the 6-pack cans in at Wal-Mart. I think they are $1.18 a piece. Awesome deal!!!

mjb1124
03-20-2006, 03:49 PM
I tried the Soho cola and lemon-lime the other day, and I was not pleased. The cola tasted like your average store brand cola - not good. I actually ended up dumping out about 2/3 of the can. The lemon-lime was a little better, but still unremarkable. Also, although these sodas do contain cane sugar, they also have some HFCS.

Back on topic, I think I can now officially say that I prefer Vault over Dew - and I definitely prefer Vault Zero over Diet Dew.

greg
03-20-2006, 03:50 PM
I noticed this weekend a VAULT ad where the guy builds a scarecrow that essentially blows everything away in its path. Birds, Animals, Hippies, etc. I thought it was pretty funny because I understand sarcasm, irony, hyperbole, etc while some Animal Rights Activists don't. I wonder if Coke is going to catch heat for this one?

DJ HawaiianShirt
03-20-2006, 05:05 PM
I found a local Korean market here that has Vault six packs tucked away in their juice aisle. It's 2.99 a pack, which isn't a deal, but this is downtown DC. Also, Vault tastes much better from a can, take it from me.


DJHS

Mr Zabe
03-20-2006, 05:14 PM
I agree,I have been drinking Vault from the can for over a week and it does appear to taste better. The carbonation feel a touch stronger.

Hollow Man
03-20-2006, 05:17 PM
They're the same product. A while ago (when I compared it to SURGE) I put both canned VAULT and PET VAULT into two identical drinking glasses. Tasted the same. It's the taste of the container on your mouth that's making you think it's better from the can.

-HM

Mr Zabe
03-20-2006, 05:31 PM
H.M.
IMO....I disagree. I do not know this to be a scientific fact. I will do some research on this. My guess is that an aluminum pop can better insulates the (even when stored in the fridge) the soda pop,keeping the carbonation more potent.

I agree that there are some selfulfilling prophesies about thinking a cold can tasting better than a cold PET bottle. The perception of taste is a unique human sense. In your experience you could not tell the difference from the can or the bottle. How about a sample of 100 soda pop drinkers who drink cans and bottles, would the outcome be the same? I guess not.

[ 03-20-2006, 04:32 PM: Message edited by: Mr Zabe ]

Hollow Man
03-20-2006, 06:37 PM
The aluminum can does keep it colder and fresher longer. That's why the expiration date on them is 9 months as opposed to the PET's 3. But within the expiration date your PET bottle will be fine.

And once you open the PET it will go flat and warmer faster than the can.

But I tell you to try immediately opening a can and bottle of VAULT, putting them both in a drinking glass, and then see if they taste any different.

People always say can is better because, well, as a container over the long haul it is. But the key is this - soda may taste better out of a can, but this doesn't necessary mean that the soda IN the can is actually different than the soda in a bottle. Pour it out and see for yourself.

Note: I also hate PET. As I said before, the taste of the bottle is awful, they can't keep the product as cold overall, and it goes flat faster once opened.

-HM

Mr Zabe
03-20-2006, 06:44 PM
I agree. The soda pop is the same(formula ect) in both the can and bottle. As you have said the perception feel of the can,actually even the art work on the can....all give me the "feeling" of a more enjoyable soda pop experience. Which is cool. The end result of drinking soda pop is to enjoy it as much as you can(no pun).

So I think we are on the same page. smile.gif

DJ HawaiianShirt
03-20-2006, 07:20 PM
I actually find that Vault's carbonation is lessened in the can, which is why I like it. I goes down incredibly smooth, moreso than the bottle.


DJHS

SURGE
03-21-2006, 02:05 AM
Some people on Vaultkicks.org noticed that VAULT Zero cans say 5 calories per serving while all other sizes say 0 (but with an unmeasurable amount added by the concentrated OJ). I figured I would save myself the time of getting ahold of Atlanta and see if anybody on here had an idea on this discrepency. It seems that its not a regional thing either. Seems to me it must be a misstake on Cokes side but it seems unlikely based on the fact that all cans everywhere say the same thing. Any ideas?

SURGE
03-21-2006, 02:33 AM
Originally posted by greg:
I noticed this weekend a VAULT ad where the guy builds a scarecrow that essentially blows everything away in its path. Birds, Animals, Hippies, etc. I thought it was pretty funny because I understand sarcasm, irony, hyperbole, etc while some Animal Rights Activists don't. I wonder if Coke is going to catch heat for this one? Yeah one of the more bizzare ads I've seen lately- first aired right before the SuperBowl during the Pre-Game show.

greg
03-21-2006, 11:55 AM
Originally posted by SURGE:
Some people on Vaultkicks.org noticed that VAULT Zero cans say 5 calories per serving while all other sizes say 0 (but with an unmeasurable amount added by the concentrated OJ). I figured I would save myself the time of getting ahold of Atlanta and see if anybody on here had an idea on this discrepency. It seems that its not a regional thing either. Seems to me it must be a misstake on Cokes side but it seems unlikely based on the fact that all cans everywhere say the same thing. Any ideas? I have some un expected circumstance like this before. Sometimes the Artwork that goes out to the can supplier is not updated in time and before anyone figures it out you have 150k cans with the wrong info on it. If it's not too bad of amistake it is often better just to work with what you have and then make corrections and let the chips fall where they may.

iluvsurge220
03-21-2006, 03:12 PM
Hollow Man, in my opinion you could take any pop in the world, one from a can and one from a bottle and pour them both into separate glasses and they would taste the same. But if you drink one from the can it may have a slight effect on the taste because it is contained in a different type of container than the one in a plastic bottle will. I think this is what Mr. Zabe may have been referring to. MR. Z if I am wrong then let me know. smile.gif

Hollow Man
03-21-2006, 03:17 PM
Yeah, that's what he was trying to say, and I agree with it (the thing is, I thought for a while that within the short-term the soda in the bottle would actually permanently suffer taste-wise because of the plastic, but I discovered this wasn't true).

The only thing I now have to try to understand, Zabe, is why you don't like soda in a plastic bottle, but you love water in a bottle!

-HM

NoVA Alex
03-23-2006, 12:04 PM
Found Vault 20oz singles at CVS with a nice stack of 50¢ off coupons. Nice incentive to get me to try it. smile.gif Zero was pretty good (HFCS = bleh!) but not easy to find.

Rob The SURGE Drinker
03-23-2006, 12:14 PM
were those manufactures coupons or cvs in store coupons?

killjimmy
03-23-2006, 04:00 PM
I found some 30 cent off manufacturers coupons at a gas station in cincinatti, making the 20 oz bottles only 30 cents....thats the cheapest I've gotten them for so far.

Mr Zabe
03-23-2006, 04:05 PM
Once again I chime in with another Chi Town Vault update. LOL The Safeway Dominick's grocery stores have Vault cans 6pks for $1 and the same for Coke Zero.

Tons O' Fun
03-23-2006, 04:19 PM
We have 12 packs and 6 packs. 6 packs are 2for3 and 12packs are 2for5.

Tons O' Fun
03-23-2006, 04:20 PM
Also on the side of the can it says CITRUS. Are they making another flavor?

Hollow Man
03-23-2006, 04:22 PM
Originally posted by Tons O' Fun:
Also on the side of the can it says CITRUS. Are they making another flavor? I imagine they're leaving the door open for a possible brand extension, like all the Mountain Dew flavors.

-HM

NoVA Alex
03-23-2006, 04:54 PM
Originally posted by Rob The SURGE Drinker:
were those manufactures coupons or cvs in store coupons? They looked like manufacturer's coupons. Brought the price down to a very palatable 79¢ or so

:cool:

Ram0n C0keah0lic
03-23-2006, 05:52 PM
CVS... that brings me good memories... smile.gif

When I bought a lot of sodas and some Little Debbie snacks in the CVS next to Monte Carlo in Vegas (sigh) oh, what a beautiful moment!

Rob The SURGE Drinker
03-23-2006, 06:23 PM
Originally posted by NoVA Alex:
</font><blockquote>quote:</font><hr />Originally posted by Rob The SURGE Drinker:
were those manufactures coupons or cvs in store coupons? They looked like manufacturer's coupons. Brought the price down to a very palatable 79¢ or so

:cool: </font>[/QUOTE]dang! id so, i would get free vault here! the bottles are only 50 cents here@

Green River
03-24-2006, 12:31 AM
Is Vault selling well?

the saint
03-24-2006, 10:17 AM
Well I cannot speak for the whole country but here in my neck of the woods. I see more displays of vault in the backrooms and on the delivery trucks being picked up than what I see in the stores.

SURGE
03-24-2006, 09:18 PM
I hear mostly good to very good reports from CCE smaller dist. seem to vary more- though atleast one has said they are outselling Dew in most accounts (discounted price though). So it varies but I think Coke is pretty happy overall and Pepsi's Dew price cuts further emphisise that.

DMC
03-27-2006, 06:57 PM
it's been flying off the shelves here at the lake since the day we launched it. i have as many vault 20's and 1 liters on my truck as i do coke's 20's and 1 liters daily.

Ram0n C0keah0lic
03-28-2006, 12:39 PM
Guys, have you checked the cover of the CCBCC Annual Report? Check it out:

CCBCC Annual Report (http://library.corporate-ir.net/library/11/114/114845/items/189647/2005SummAR.pdf)

Mr Zabe
03-28-2006, 02:55 PM
MrR
I saw the report. The picture of the Vault truck was nice. The pictures of Vault looked nice. Yes I read the report too. It was nice. (I just screamed :( ) That's my review IMO.

Ram0n C0keah0lic
03-28-2006, 03:34 PM
Great picture! isn't it? :D

karks88
03-31-2006, 06:35 PM
Originally posted by Ramón Coca-Colero:
Guys, have you checked the cover of the CCBCC Annual Report? Check it out:

CCBCC Annual Report (http://library.corporate-ir.net/library/11/114/114845/items/189647/2005SummAR.pdf) That is pretty darn cool!

Tons O' Fun
03-31-2006, 10:27 PM
I never noticed how the twelve packs of coke go together and create a seperate image. Pretty Cool. smile.gif

BATBL18
03-31-2006, 11:17 PM
I didn't notice that either Tons O' Fun until you mentioned it. Neat!

Here's BCV Coke 12 Packs which make an image together:
http://img92.imageshack.us/img92/9030/bcvcoke6sm.th.png (http://img92.imageshack.us/my.php?image=bcvcoke6sm.png)

[ 03-31-2006, 09:18 PM: Message edited by: BATBL18 ]

fusion
03-31-2006, 11:59 PM
When we build special displays, we always turn the top 12 pack up on its' side like that, so you get the effect of the whole can on the front.

Ram0n C0keah0lic
04-01-2006, 12:19 AM
Originally posted by Tons O' Fun:
I never noticed how the twelve packs of coke go together and create a seperate image. Pretty Cool. smile.gif Hey, that's true! that packs together look great!

[ 03-31-2006, 10:26 PM: Message edited by: Ramón Coca-Colero ]

Hollow Man
04-03-2006, 11:31 AM
So who can we petition to sell VAULT with sugar instead of HFCS? I'm getting spoiled by the Sunkist I just bought with sugar and my Kosher for Passover Coke! Can you imagine how awesome VAULT would be with that extra lightness and smoothness that sugar brings?!?!?

-HM

[ 04-03-2006, 10:32 AM: Message edited by: Hollow Man ]

Mr Zabe
04-03-2006, 11:38 AM
Oh man, you could bury me 6 feet under with a long flexible straw and a battery of Vault bottles; I would never loose my last smile. :D

SURGE
04-03-2006, 02:38 PM
Man that would be sweet- in 5 years if VAULT is doing well I'm sure Coke will consider it. I mean some areas saw VC w/ cane so why not VAULT? It will be awhile though if ever.