View Full Version : Profit Margin

Red Sox fan
09-29-2008, 12:33 AM
What is the normal profit margin a supplier should expect to make in the enhanced water category?

I know distributors look to make aprox 25%-30% and retailers want to make about 40% evd. But what is a realistic margin for a supplier?

10-01-2008, 12:16 AM
I don't know, but profit margin is the name of my new energy drink!