View Full Version : Happy belated birthday!
04-24-2010, 08:27 PM
25 years since Coca-Cola's big blunder | ajc.com (http://www.ajc.com/business/25-years-since-coca-484445.html?imw=Y)
April 23rd, 1985 was the day Coke introduced New Coke to the United States.
04-25-2010, 09:34 PM
A day that will live in Coke history infamy.
04-26-2010, 05:36 AM
That was a major example of what can happen when a company does not have a good understanding of what its customers want.
The Max Headroom commercials, on the other hand, were pretty amusing.
05-07-2010, 09:39 PM
That was much more infamous for Market Researching at Coke. They should have tested it more before letting it loose on the masses.