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SamC
12-04-2011, 06:43 PM
Saturday's Wall Street Journal says Dr Pepper Snapple Group will launch 7UP Ten, Sunkist Ten, A&W Ten, and Canada Dry Ten in test markets in Columbus, Des Moines, and Harrisburg; and RC Ten in Chicago, Evansville and Des Moines.

No word if all will be marketed as "not for women".

Meanwhile Pepsi is planning "Pepsi Next", which has 40 calories, which is to say 2/5ths of regular, or four times of a Dr Pepper Ten. Or slightly less than the failed Coke C2 and Pepsi Edge ventures.

SodaFan16
12-04-2011, 08:28 PM
Interesting. I still haven't tried Dr. Pepper 10 yet.

BluejacketT
12-04-2011, 09:28 PM
Those sound interesting.

orange_slice231
12-04-2011, 09:39 PM
What are "ten" sodas? I've never heard of them.

CitrusCola
12-04-2011, 10:55 PM
I'd certainly like to see an RC Cherry Ten.

Yuma
12-05-2011, 03:25 PM
What are "ten" sodas? I've never heard of them.
A new line of soft drinks with 10 calories per 8-oz serving.

DrPepperIsGood
12-05-2011, 03:45 PM
Will be interesting to see where they think this is going to fit on shelves... they don't have room for their varieties in stores already, what are they going to squeeze out just to make this happen? Little alone the 12oz 8pack pet, the 8oz 6pack cans... 10lbs of (bleep) in a 5lb bag...

orange_slice231
12-05-2011, 03:56 PM
A new line of soft drinks with 10 calories per 8-oz serving.
Is that all?

SodaFan16
12-05-2011, 08:22 PM
Basically.

CitrusCola
12-05-2011, 09:43 PM
It doesn't say "diet" on the label and women can't drink them.

Android
12-07-2011, 01:30 AM
So what, no "Upper 10?"

CitrusCola
12-07-2011, 06:12 AM
So what, no "Upper 10?"

I was thinking the same thing. It would be "Upper 10 Ten."

CitrusCola
12-08-2011, 05:53 PM
More details here:

Dr Pepper rolling out more low-calorie versions of its sodas (http://www.cspnet.com/news/beverages/articles/testing-more-tens)

fusion
12-13-2011, 12:41 PM
Now, a picture, courtesy of Beverage Digest:

http://p.twimg.com/AgjaXtmCAAA5aGB.jpg

Next to the DP 10 is a Snapple bottle... so, a Snapple 10?

DrPepperIsGood
12-13-2011, 04:42 PM
Now, a picture, courtesy of Beverage Digest:

http://p.twimg.com/AgjaXtmCAAA5aGB.jpg

Next to the DP 10 is a Snapple bottle... so, a Snapple 10?

I'm guessing the Snapple bottle would be the new Diet Half-n-Half... interesting to see the A&W 10 is in the newer grab bottles rather than like the other A&W flavors in the barrel bottles for singles...

P.S. I should note that several "diet" snapples actually are 10 calories... Diet Cranberry & Diet Noni I believe are?

CitrusCola
12-15-2011, 07:10 AM
One place where these reduced-calorie drinks might fill a niche is in schools. I know that many schools have either banned or reduced the availability of regular drinks because of the "empty calories." Kids tend to reject diet drinks because stuff labeled "diet" isn't "cool" or because they don't like the taste of diet drinks. If these TEN drinks taste enough like regular drinks, they could be a viable alternative.

Dewman1979
12-15-2011, 11:51 PM
no citrus drop?

fusion
01-03-2012, 06:44 PM
Davis Beverages has already launched A&W Ten, Sunkist Ten, and 7Up Ten in the greater Allentown area. Here is a picture from a Giant-Carlisle store in Bethlehem, courtesy of Ken Davis, via Beverage Digest.

http://p.twimg.com/AiFy5pOCEAAFRYc.jpg

fusion
01-03-2012, 06:46 PM
Davis also covers eastern PA outside of Honickman Canada Dry's territory (which is greater Philadelphia, Delaware County, and parts of other counties). Davis is in Harrisburg, IIRC, and they come as far east as Oxford, PA. I'll have to make a trip up and see if they've got the Ten sodas there. Oh, and Canada Dry Ten is on the display as well, it's in the back corner where you can't see it.

drpep
01-04-2012, 12:42 AM
Davis also has a facility in Lycoming County.

fusion
01-07-2012, 11:03 PM
Hit part of Chester County and part of Lancaster County... no luck.

drpep
02-05-2012, 04:06 PM
Wal-mart in Mansfield, PA has A&W, Sunkist Orange, 7up and Canada Dry from Davis in 12pack, 2 liter and 20oz.

fusion
02-06-2012, 06:41 PM
Found it in Chester County today as well. For those in the area, they were at the Redner's Warehouse Market on PA 10 in Oxford.

2L 99?, 20oz 3/$2, 12 packs 3/$9.

Alas, no Squirt to be found anywhere. I did notice that they have most of their 20oz in legacy bottles, and I even saw Diet Canada Dry 6pk 16.9 in legacy bottles as well.

Also saw Diet Mountain Dew Supernova 20oz at a Sunoco.

Tannerman
02-13-2012, 12:51 PM
If anyone is interested, I've been able to review all of these new "Tens"... some are winners, some could use a little work... but overall, the line is pretty solid.

http://www.bevreview.com/wp-content/image_ten_lineup2.jpg (http://www.bevreview.com/2012/01/25/sunkist-ten/)

Sunkist Ten (http://www.bevreview.com/2012/01/25/sunkist-ten/)
7Up Ten (http://www.bevreview.com/2012/01/30/7up-ten/)
A&W Ten (http://www.bevreview.com/2012/02/01/aw-ten/)
Canada Dry Ten (http://www.bevreview.com/2012/02/07/canada-dry-ten/)
RC Ten (http://www.bevreview.com/2012/02/13/rc-ten/)

CitrusCola
02-14-2012, 07:02 AM
After reading the reviews, I'm really interested in trying RC Ten. The fact that they changed the formulation from Diet RC is telling. I suspect that they've changed the level of phosphoric acid in RC Ten vs. Diet RC. (In my opinion, Diet RC is way too acidic.) The pH of the drink can have a strong effect on the sweeteners.

Dewman1979
02-20-2012, 03:43 AM
again, why no SunDrop? Diet SunDrop is not very good, as a result, I rarely drink SunDrop.

I hope Mountain Dew comes out with Mountain Dew Next....although I am enjoying the heck out of Supernova.

CitrusCola
02-20-2012, 09:15 AM
Diet Sun-Drop is pretty good, in my opinion. The version in cans, however, is not as good as that in bottles. The best version is in glass bottles from West Jefferson, but those are difficult to find.

Still, a Sun-Drop Ten would be nice to see.

fusion
02-20-2012, 04:19 PM
Sundrop is still in its' infancy as a national brand. It would be premature to launch a 10 version this early. They went with their tried and true core four, plus RC (which looks like it will be harder to find, like Diet RC).

Speaking of Next.. has anyone seen it outside the test markets? Planograms for 2012 resets are coming down, and I'm seeing it in most of them.

Tannerman
02-20-2012, 06:04 PM
I haven't seen Next, but would gladly trade some RC Ten for it :)

fusion
02-21-2012, 11:27 PM
I picked up one of each of the core four 2L 10 flavors a few weeks ago, finally chilled the A&W. I'm impressed - it has a root beer flavor, and you can barely tell it is diet. It's just that the flavor is a bit muted when compared to regular A&W.

SodaFan16
02-22-2012, 11:57 PM
I wish they have Cherry Sun Drop out. Sun Drop 10 would be cool as well.

drpep
02-25-2012, 01:48 AM
Pepsi Next will start showing up at the end of March according to an Associated Press article.

drpep
03-10-2012, 07:37 PM
No sign of the Ten line, besides Dr Pepper, from Royal Crown Bottling Company of Winchester, Virginia. Not even using the new 20oz Dr Pepper/Snapple style bottles for their lineup.

SodaFan16
03-11-2012, 12:10 PM
I've just seen RC Ten in those 12 oz. bottles here. Nothing else.

drpep
08-31-2012, 07:53 PM
7-up Ten billboards are on almost every main road in York, Pennsylvania. Some with Weis logos, some with Rutters logos. The two stores I've been in have promo material inside. No sign of RC Ten though.

CitrusCola
09-02-2012, 09:08 PM
Other than Dr Pepper Ten, I've only seen 2L Canada Dry Ten and Sunkist Orange Ten. Both of those were in a closeout store. I don't care for ginger ale, so I passed on the Canada Dry. Did try the Sunkist Ten. It tasted just like Diet Sunkist, so why take the extra calories?

I'd like to try RC Ten, but they don't even sell Diet RC around here.