I thought it tasted primarilly like rasberry or strawberry, others say "bubblegum", others say candy, or "artificial", and others say its a Cream Soda.
But I found the answer on the history section of the Big Red website...
From the horses mouth, Big Red is a Cream Soda."1937...Perfection Barber and Beauty Supply in Waco begins making flavoring extracts under the name Sun Tang. Inventors Grover Thomsen and R.H. Roark develop a unique red drink, Sun Tang Red Cream Soda. They change the company name to Perfection Co. Ltd. to be more in line with a flavoring extract business.
1939...Trademark is registered for Sun Tang Red Cream Soda."
1959...Sun Tang Red Creme soda becomes Sun Tang Big Red.
DP
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