coke zero is getting a bigger push in michigan as diet with splenda and C2 continue to sit on shelves...

latest package is the 8pk 12oz PET package. they are shipping them into michigan from st. louis.

seems to be doing well at a regular price of 2.99 at meijer stores. i bought one. i love these stupid little plastic bottles.

LOL
It sounds like my guess from a few months ago appears to be holding true. Coke Zero is catching on quiet well.

By the way, I go through my plactic bottle binges too. I still like the good old 12oz can.

Maybe Coke's new marketing is working? Those first ads for Coke Zero wouldn't really clue the general public in as to what the product was.

I hope to find it in January too!!

I was actually shocked to see fridgepacks of C2 in a store here in Delaware today (from Philadelphia Coke).

Coke is PUSHING Coke zero because they don't want another C2 situation. It does not mean it is doing well, it is what Coke is concentrating more on to get buyers. That is why it is in the Mc Donald's fountain machines as soon as it came out. It is basically being pushed down our throats because Coke believes they have a winner.

My two cents.

I can only speak about the near north Chicago market. Aside for the national Coke Zero TV adds and a few rare magazine adds, at the store level (approx. 6 to 7 stores from Wal-marts to Jewel/Dominicks) I do not feel Coke Zero is being
"shoved down my throat."

When I visit these stores, I do not see large end cap displays of Coke Zero. I do not see larger than average facings of Coke Zero. I do not see Coke Zero deeply discounted when the rest of the Coke products are not on sale.

I DO see people buying Coke Zero. I DO see shelves that have been shopped by customers.

At lest in one of the more progressive soda pop markets (Big Three); I have yet to see Coke Zero on any fast food fountains.

In my humble opinion the powers to be at Coca Cola at least in the near north Chicago market have done quiet the opposite of "pushing down our" throats of Coke Zero. My sense is that Coke Zero has gained increased sales due to consumer demand for a product that is superior to other low cal/diet colas.

[ 11-10-2005, 02:16 AM: Message edited by: Mr Zabe ]

Paul Stanley or Gene Simmons from Kiss drinks Coke Zero. I saw a photo of one of them(forgot who) in US (gotta read something while waiting for the office to do end of day balance)pushing a cart of grocerys with 2 12 packs of Zero.

[ 11-10-2005, 10:28 AM: Message edited by: drpep ]

Zabe, I'm surprised you don't see more of it. We were just recently told that it it mandatory in all coolers, displays, etc.

The 8pks do really well for us.

It's good to see that Coke zero is doing well! Finally the people is realizing that Coke zero is real Coca-Cola taste with no calories, I hope Coca-Cola zero to continue doing well, and I hope to find it in the beginning of 2006!

BTW, one question, C2 is still on sale, available in few stores or is completely gone?

[ 11-10-2005, 05:35 PM: Message edited by: Ramón el Coca-Colero ]