I haven't read much on here about Coca-Cola/ Nestea's Gold Peak teas yet. What do you think?
I am hearing very, very favorable comments on them out in the trade. We've been out of stock on them some this week and have had some very disappointed customers.
My opinion: I've tried the Lemon and the Green Tea and like them very much. The diet Lemon is OK but I am not much of a diet drinker. I think there are two more flavors (one being a Sweet Tea without lemon) too but we are not carrying them in our area. They are replacing the current 16 oz. hot-fill Nesteas (in the plastic bottles) in our area.
The bottle is very attractive. I think someone did their homework on this one. It's a 16.9 oz. bottle but looks much larger than that. Compare it to Lipton's short 16 oz. bottle, there's a tremendous difference in the two, at least in appearance, although Gold Peak is only .9 oz. more. Anyway, IMO, this would lead the consumer to feel he is getting a lot more value for the money, and then he gets great taste too. This will definately bring in initial sales and then repeat customers as well.
So who has tried them, what do you think?
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