Has anyone else seen this? It appears to be a new product, but Gatorade's web site is one of the least updated in the commercial beverage world. The Bring It variety (which I found at a WaWa in Grape, so can't comment if there are other flavors) is different in that it also contains "Vitamin B (B3 B5 & B6) to Help Release Energy". I looked at some gatorade ingrediant lists online, and it seems this is different from the norm. Anyone have any info about this, or found the product where you are? Any other flavors?

You Decide: Logos for Pepsi, Gatorade and Mtn. Dew - mediabistro.com: AgencySpy

I found this one article, but the details are few and rather vague.

Some logos from the USPTO Trademark Electronic Search System:

Caught this at a Chevron in Conroe, TX.

Originally Posted by leisuredrummer

Caught this at a Chevron in Conroe, TX.

Wow, dumb.

Originally Posted by amyers

Wow, dumb.

Hahaha, exactly. Although that looks better than the new logo for the regular line of Gatorade flavors.

Shine On? Be Strong? Bring It?

Ugly names.

I just picked up an 8pk of 20oz Gatorade Lemon Lime.
Short and sweet, I have been drinking Gatorade since the
70's, I really hate this new design. It's hard to read and has
very little shelf appeal.

Here's a story from our very own site about the "Be Strong" variety, which appears to be some sort of protein shake:

BevNET.com - PBG's Muscle Milk pickup a message to Pepsi?

Gatorade Unleashes New Attitude, Enhanced Beverages

This press release above explains it all, and the new bottles are located here:

Gatorade Unleashes New Attitude, Enhanced Beverages

and the chart here explains all the vitamin content:

http://mnr.onthescene.com/Gatorade/i...olio-Chart.pdf.

I witnessed the Blueberry Pomegranate G2 at the local Acme in fact earlier this week, but only in the 8-pk.