As has been speculated for quote some time, Coke is dropping the "Classic" name. From The Atlanta Journal-Constitution:Full StoryCoke to drop ‘Classic’ from label
Final chapter of New Coke debacle has been written
By JOE GUY COLLIER
The Atlanta Journal-Constitution
Friday, January 30, 2009
Coca-Cola Co. said Friday it plans to drop the “Classic” tag from its top-selling soda — providing a final chapter to the New Coke debacle.
Confirming a report in today’s issue of Beverage Digest, the company said “Classic” would be dropped in the first half of the year.
Coke added Classic to the label in 1985 in the United States as it brought back the original formula. The return to the original formula was triggered by consumer backlash over the introduction of New Coke.
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