Has anyone seen the new Dr Pepper Ten? I found this at a WalMart on January 16th and learned later that it's part of a test being done in only six markets nationwide. The only mention I could find of this product was an article posted in the Dallas Morning News that describes it as a drink being marketed to young men.
For those who are just now hearing about this it is a ten calorie version of Dr Pepper and is sweetened by no less than three sweeteners: HFCS, aspartame and acesulfame potassium. It also has a higher caffeine content with 51mg's per 12oz serving. The product is so new that it actually has a 2011 copyright date on it.
So far I've only seen this in WalMart stores here in San Antonio and is available only in 12-packs of 12oz cans and 2 liter bottles. Austin, TX is also supposed to be a test market and the only other city in Texas that is getting it. I haven't heard anything about the other four test markets around the country but I'd assume that they would all be in areas with strong Dr Pepper sales.
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