Originally posted by DLR:
1. Is your company going to raise its frontline pricing due to the price increase ?
2. How will your accounts react ?
3. Will you lower salesmen's commisions structures ?
Just wondering because I am interviewing for a Red Bull sales route position.
Thanks,
DLR I don't work for RB but I have an idea of what will go on:
1.Prices will increase to the retailer in most cases. That is business 101. Margin is margin and RB distributors are used to making certain margins and have planned their business accordingly.
2.Accounts will do excatly what you expect them to do....Bitch and Moan. After a month or two the volume levels should be back to normal though.
3. It shouldn't affect commissions. However, if the price increase is not parlayed to the retailer expect job cuts, therefore creating more accounts per salesman effectively giving him a raise monetarily but using more of his time.
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