Wow ,,,,, Full throttle spent alot of money on super bowl sunday , i love the commerical with the truck racing by the little Red Bull car!!!!

Typical from Coke. All hat and no cattle.

What I got from the commercial was this drink is for young men with plenty of Testosterone, low intelligence, and not much reason to live.

LOL....So young ladies will drink F.T. because of their attraction to young men with plenty of Testosterone, low intelligence, and not much reason to live. LOL OMG...no wonder the divorse rate is over 50%.

Wow, Come on guys its just a commerical . I wish i had the money that coke has so i can push my product on super bowl sunday ....

Originally posted by <Bigenergyman>:
Wow, Come on guys its just a commerical . I wish i had the money that coke has so i can push my product on super bowl sunday ....

I wish I had that kind of money also. But I was serious about what I thought about during the commercial. Considering that energy drinks are gender neutral I found it odd that Coke went with such a gender specific add.
I understand the beer companies doing that.

Maybe it's because Coke is trying TO seperate its brands i.e. Tab for women, Full Throttle for young men, Von Dutch for the sk8 crowd, & Rockstar for the wanna-be's (just kdding)

[ 02-06-2006, 02:53 PM: Message edited by: greg ]

I studied social psychology in college, actually it was my major. I took a few courses that covered how advertisers "engineer" themes and sub themes to cross target broad groups of people.

All adds whether radio,news papers,magaszines,and TV are designed with these kinds of psychological themes. At one time this aspect was called Madison Avenue effect????

Just out of curiousity, how is it any different then when Diet Pepsi did the comercial about their trucks pushing coke out of the way??? P-Diddy showing up in a DP truck. It's the whole mine is bigger/better then your scenario.

Originally posted by NRGChic:
Just out of curiousity, how is it any different then when Diet Pepsi did the comercial about their trucks pushing coke out of the way??? P-Diddy showing up in a DP truck. It's the whole mine is bigger/better then your scenario.

Good Observation.....Looks like Coke stole one out of Pepsis play book!

True...but nothing beat the commercials where the Coke driver would get into all sorts of trouble trying to drink a Pepsi!

1. Coke Driver takes a Pepsi from a cooler...all of the shelves take a dive.

2. Pepsi driver hands Coke driver a Pepsi to let him TRY it...Coke driver won't give it back...

Those were funny!