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  1. #1
    Join Date
    Nov 2001
    Location
    Arlington, TX
    Posts
    38

    Post

    In an article from Adweek.com IQ Daily Brief:

    **MACY GRAY PITCHES CODE RED ONLINE

    Once again, Pepsi is leveraging musicians and their music online. The cola
    company has launched a microsite for Mountain Dew's Code Red featuring
    R&B/Soul singer Macy Gray. Users can visit the site via
    http://www.mountaindew.com/.

    Visitors to the Code Red sitelet, created by Tribal DDB in New York, can
    sample songs from Gray's new CD the id, create e-cards, download wallpaper
    for their computer desktops and read interviews with the songstress. In
    one interview, Gray describes the making of the Code Red commercial
    created by BBDO in New York. The microsite also gives people the chance to
    win Macy Gray merchandise like autographed t-shirts and her new album.

    Last year, Pepsi debuted a spot featuring Britney Spears on the Internet
    two hours before it was set to air on television during the Academy
    Awards.

    --Ann M. Mack

  2. #2
    Join Date
    Apr 2000
    Location
    Twin Cities/Kalamazoo MN/MI
    Posts
    706

    Post

    hmm i thought this was about SURGE! Anyways Macy Gray sucks and so does Pepsi/Dew/Code Red whatever. If i wanted to listen to a lady who dresses like my grandma and has a deeper voice than Berry White I now know the site to visit.


    -Avery
    <b>Hey Pepsi, Shasta called, they want their lemon-lime back.</b>

  3. #3
    Join Date
    Jul 2005
    Location
    BANNED USER
    Posts
    50

    Post

    Bippy dippy pippy wippy!

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