Tricon Global Restaurants, which is the KFC, Taco Bell and Pizza Hut chains that used to be owned by Pepsi, is in a buying mode.
Pepsi had acquired the three restaurants in the 70s and Coke salesmen used #2's ownership against it (why sell Pepsi when they are competing with you?). This led to about a 90-10 Coke to Pepsi ratio in mom and pop Italian and Mexican restaurants by 1995. Pepsi finally spun the division off in the late 90s, retaining a 20% ownership.
Tricon has bought the A&W and Long John Silver's chians, and plans to rebrand almost half of its Taco Bell outlets as combinations with one or the other. It is in the market to buy many more chains, including several smaller burger chains.
It also announced it was changing its name to YUM, Inc.
Look for Pepsi in the fountains at both chains within a few months. Note that the A&W restaurant chain is totally seperate from the A&W root beer product and will continue to serve the root beer.
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