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  1. #1
    Join Date
    May 2005
    Location
    Chicago,IL
    Posts
    4,552

    Post

    In light of the sad situation regarding Katrina and the unknown short and long term cost and availability of fuel;what impact do you think it will have on retail soda pop and water prices?

    Do you think certain flavors will not be produced due to the cost verses the past average sales?

    As you know, I have said the Chicago market has all kinds of loss leaders. This evening I can pick up two cases of Pepsi and get a free fridge pack for only $8.44. Will there be less loss leader sales and will soda pop cease to go on sale? The stores have shelf tags for $6.99 a case, the price usually is around $5.50. What prices will the consumer expect to see(percent increases).

    I would like to hear from the Coke,Pepsi and Dr.Pepper experts who work for these companies and everyone else. [img]smile.gif[/img]

    Thanks

    [ 09-01-2005, 10:48 PM: Message edited by: Mr Zabe ]

  2. #2
    Join Date
    Mar 2002
    Location
    Indianapolis, IN
    Posts
    571

    Post

    Good Topic. With Petro so high, the price of PET will go up alot. I work in retail and we are already having price increases in anything packaged in plastic. Some of it is noticable and some is not as the package size some times drops and the price does not. Would'nt it be great if glass became cheaper than the cost of PET and soft drink makers were forced to take another look at glass. They might switch back to glass if it effects their bottom line.

  3. #3
    Join Date
    Feb 2002
    Location
    Harpers Ferry, West Virginia/ Frederick, Maryland
    Posts
    726

    Post

    All de pices be goin' up brutha. [img]smile.gif[/img] Fo good too.

  4. #4
    Join Date
    Feb 2002
    Location
    Harpers Ferry, West Virginia/ Frederick, Maryland
    Posts
    726

    Post

    In fact, heres a list of things that will go up:
    1. Gasoline.
    2. Insurance.
    3. Milk.
    4. Taxes.
    5. School tuitions.
    6. Housing prices.
    7. Car repair fees.
    8. Everything else.

  5. #5
    Join Date
    Jun 2005
    Location
    Space
    Posts
    40

    Post

    How come take home beverage (2 Liter, 12/24 packs)prices never go up (at least for an extended period of time)? It's very interesting to see what happens to beverage unit sales in supermarkets, mass merchandisers & clubs when the retail goes up... the product just sits. We in the industry are really at a loss to raise our prices despite the increases in syrup costs, production costs, distribution costs and overall rise in overhead that is happens naturally and of course this rise in fuel costs.

  6. #6
    Join Date
    Nov 2000
    Location
    DFW, TEXAS
    Posts
    589

    Post

    I agree that most all items found in grocery/c-store will eventually reflect the increased cost of fuel.
    banned

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