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  1. #1
    Join Date
    Feb 2006
    Location
    Avondale, PA
    Posts
    314

    Post

    Went to the game today and was surprised to see that all the stands that carry 20oz PET Coke sodas now carried Coke Zero-Now, usually selection of drinks is very limited, and you can usually only find core brands-Coke, Diet Coke, Dasani Water...but Coke Zero has now made its way into the mix...I'm not sure what this means, maybe Philly Coke is liking the sales numbers and is starting to really push the product...?

  2. #2
    Join Date
    May 2005
    Location
    Orange, CA
    Posts
    72

    Post

    Stadium sales can be used to help push new products. I know when I worked at Anaheim Stadium that they sold Pepsi Blue in 20oz bottles shortly after its debut.

  3. #3
    Join Date
    Dec 2005
    Location
    NY
    Posts
    1,752

    Post

    well, they're trying to aim coke zero at males... and you'll find a lot of those at ball games. so...
    banned

  4. #4
    Join Date
    Feb 2006
    Location
    Avondale, PA
    Posts
    314

    Post

    Originally posted by popologist:
    well, they're trying to aim coke zero at males... and you'll find a lot of those at ball games. so...
    Still, you have a very limited number of products that are distributed there...I mean, even Sprite isn't carried, and we all know how popular that is...

  5. #5
    Join Date
    May 2005
    Location
    Chicago,IL
    Posts
    4,552

    Post

    LOL
    I remember way back in the 70's, getting water downed 7up during the late innings of Chicago Cub games. It was like drinking ice cold quasi lemon water. LOL It was refreshing and ahead of it's beverage time. LOL

    [ 08-18-2006, 09:56 PM: Message edited by: Mr Zabe ]
    Don't worry, be happy. Meher Baba

  6. #6
    Join Date
    Feb 2005
    Location
    Milwaukee
    Posts
    10

    Post

    What stadiums were you attending that sold Coke products? PepsiCo is one of MLB's national sponsors, and I only see their products at the concession stand fountains.

  7. #7
    Join Date
    Nov 2005
    Location
    Saint Peters, MO
    Posts
    122

    Post

    coca-cola is pushing coke-zero for one last hurrah. that's why you're seeing all the coupons for free 2-liters and free 20's whenever you buy a 12-pack or a 20oz coke. putting coke zero in ballparks is just another way of getting it out there.

  8. #8
    Join Date
    Feb 2006
    Location
    Avondale, PA
    Posts
    314

    Post

    Originally posted by bselig:
    What stadiums were you attending that sold Coke products? PepsiCo is one of MLB's national sponsors, and I only see their products at the concession stand fountains.
    Citizens Bank Park (Philadelphia)

  9. #9
    Join Date
    Dec 2005
    Location
    NY
    Posts
    1,752

    Post

    coke needs to stop beating around the bush and just tell the truth: coke zero just tastes better.
    banned

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