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  1. #1
    Join Date
    Jan 2003
    Location
    New Jersey
    Posts
    20

    Post

    ok, spring of 2003 more malternatives will be launched. are you ready to pay $7 a 6 pack for another test product in the novelty category or have you had your fair share of this segmant?

  2. #2
    Join Date
    Jun 2000
    Location
    San Ramon, Ca, USA
    Posts
    1,549

    Post

    I don't enjoy most of these drinks. Sure, after you have drank a few beers, the malteranative taste like lemonaid or cranberry or what ever. But the first few do not taste great. Also, the space is just not there for another 5 brands.

  3. #3
    Join Date
    Jul 2001
    Location
    east lansing, michigan
    Posts
    1,558

    Post

    the only ones my distributor sells are the following, in order of sales:

    smirnoff ice
    mike's hard
    skyy blue
    jack daniels hard cola
    mike's hard cranberry

    also rans: stoli, cm gold, sauza diablo, mike's hard tea. cm gold got recalled. sauza and stoli have been expired for months in our wharehouse and we are currently sending them back.
    woot woot

  4. #4
    Join Date
    Nov 2001
    Location
    Arlington, TX
    Posts
    38

    Post

    According to Datamonitor, malteratives are dead. I guess the next big thing will be alcohol-enhanced exotic anumal urine.

  5. #5
    Join Date
    Jul 2001
    Location
    east lansing, michigan
    Posts
    1,558

    Post

    what's interesting is the expected price increase. those things only keep getting more and more expensive...
    woot woot

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