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Thread: question?

  1. #1
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    Mar 2006
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    new york
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    what is the average order from a regional distributor on a new energy drink, how many cases?

  2. #2
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    Jul 2003
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    738

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    What do you mean by regional? And cases is thinking a little small, the question should be how many pallets?

  3. #3
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    Thanks Lepke...i should of known pallets NOT cases,
    See as i said in another post, i can learn alot from you guys in here. What do you do? Are you a vendor, disributor,exec? By regional i mean distributors that serve a particular region.

  4. #4
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    Mar 2006
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    Vegas
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    Jfalco, It all depends on what your account base is and what the manufacture is offering. If they offer a 2 on 1, you should forcast how much of that you can place into the accts plus a very conservation projection of what you might need to replenish for a period of time (a month for me). Last thing you want to do is order and not have enough to restock and you find that it takes a month to get new stock.
    There are other factors along that line but lets not forget the most important one...How much product can you afford.

  5. #5
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    Jul 2003
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    Figure you will need to try and talk a distributor into taking at least 2 pallets.
    But don’t figure it’s going to sell through.
    It is very hard to get the consumer to buy this stuff (on the street level) it’s much easier to sell it to a distributor or for a distributor to sell it to a retailer. But to get the consumer to buy it is another story. No matter how great you think your brand is.

  6. #6
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    Mar 2006
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    how hard is it to get into a national distributor? which ones have you dealt with if any? or who would you recommend i take a new product to? this week i'll be able to show you guys samples, lepke ..where in nj are you? im on staten island.

  7. #7
    Join Date
    May 2005
    Location
    Chicago,IL
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    I could be way off in left field, so please take this thought with a big grain of salt, maybe you need to work with/hire and industry consultant. It seems you are some what in the dark with a few major parts of the business.

    Maybe even a mentor type of expert to get you past the start up of the actual business. I bet your skills are more in the energy drink development part of the business,which is obviously vital to the success of your business.

    Just as vital is a strong and well thought out business plan. One that takes into account short term strategies and long term strategies. I guess what I am say is that you may need a more detailed consultant to review all the nuts and bolts of this business.

    Just my way of trying to be helpful. [img]smile.gif[/img]

    [ 03-13-2006, 12:58 AM: Message edited by: Mr Zabe ]

  8. #8
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    Mar 2006
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    Chicago Suburbs
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    Zabe,
    I see your in Chicago, and I'm in the burbs. Where would you recommed someone to start in putting together a business plan? Where to go for resources?

    Thanks

  9. #9
    Join Date
    May 2005
    Location
    Chicago,IL
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    gopack4,
    I wish I knew of a Chicago area person that could help you. I do not know of any industry (energy drink or soda pop) insiders/owners who could be of help. I'm hoping someone can help you off the board either via email or in a private meeting.

    I'm more like a hobbyist who has a passion to learn out the soda pop industry. I love to drink soda pops and I love to learn about them as well. IMO...this industry is fascinating.

    I wish you good luck in your venture.
    Zabe

  10. #10
    Join Date
    Jul 2004
    Location
    Jupiter, Florida, United States
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    1,575

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    Originally posted by Lepke:
    What do you mean by regional? And cases is thinking a little small, the question should be how many pallets?
    Pallets are great but ultimately it all comes down to case count.
    When A Major supermarket does a buy-in it is by the case , not the pallet.
    All Accounting is based on the case count, all sales are recorded as case counts, all shipments are counted as case counts.
    g
    Whether you think can or think you can\'t, you\'re probably right!

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