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  1. #1
    Join Date
    Mar 2001
    Location
    Texas 2008
    Posts
    175

    Default Accelerate by Cadbury Schweppes

    Gatorade wil have to face new competitor named Accelerate
    Cadbury Schweppes is working on the biggest launch in the firm's beverage history behind Accelerade, a sports drink that is about to try to penetrate a category which has been dominated by Gatorade for a long time.
    How advanced would this new sports drink product, have to be to tackle the selling power of Gatorade?




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