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  1. #1
    Join Date
    Jun 2008
    Posts
    41

    Default CCE New Product / Package News

    Here are some of the major happenings in January, February, March and April 2009 at CCE:

    * V8 V-Fusion Acai Mixed Berry (12 oz. Bottles)

    * Minuate Maid 6-Pack 500 ml. (Lemonade, Light Lemonade, and Light Orageade)

    * Powerade Re-Launch w/ ION4 Advanced Electrolyte System

    * Nestea Red Tea Pomegranate Passion Fruit (20 oz. Bottles & 12-Pack 500 ml.)

    * Dasani Essence (18.5 oz. Bottles: Lime, Strawberry Kiwi, & Black Cherry; 4-Pack 16 oz. Bottles: Lime and Strawberry Kiwi)

    * VitaminWater10 (20 oz. Bottles: XXX, Energy, Essential, and Multi-V; 4-Pack 16 oz. Bottles: XXX & Essential)

    * VitaminWater Flavors: Tranquilo (Tamarind-Pineapple) & Sync (Berry-Cherry)

    * VitaminWater Multi-Packs: 4-Pack 16 oz. Bottles: XXX, Power-C Revive, and Energy; 8-Pack 12 oz. Bottles: Power-C, Revive, Essential, and Focus

  2. #2
    Join Date
    Jan 2004
    Location
    Cranston,RI
    Posts
    578

    Default

    PowerAde "re-launch", again!?!? this is like the 4th time. As far as Minute Maid, they should have kept the Limeade flavor around. Have not tried Orangeade flavor yet though.

    Now I know they will be test marketing new graphics for Caffeine Free Coke in very few select areas with the word "classic" removed. Have they said anything to the employees yet? They probably wont say anything unless they decide to use the graphics.

    Some of these things mentioned that Coca-Cola will be doing was thought of about 10 months ago, glad some of it is actually getting the green light. They will also be continuing to try the 16oz. bottles in more C-Stores. These bottles will be made with less plastic and should be lighter.

    I will have to look more into a relaunch for PowerAde though, because they can only re-launch something so many times in a 15 year period.

  3. #3
    Join Date
    May 2005
    Location
    Swansea,IL,USA
    Posts
    72

    Default

    CCNA says it has transformed Powerade with a revolutionary new formulation based on the latest hydration science, which enhances the brand's ION4 advanced electrolyte system. The new formulation will sport new graphics and a new sour melon flavor, replacing Green Squall, and will be backed by a multifaceted national marketing campaign, according to the company.
    Join the fight to bring the Fully Loaded Citrus Soda back to store shelves!
    http://www.facebook.com/pages/Bring-...20225161394713

  4. #4
    Join Date
    Oct 2005
    Location
    Charleston, SC
    Posts
    57

    Default

    Quote Originally Posted by XLS_04 View Post
    PowerAde "re-launch", again!?!? this is like the 4th time. As far as Minute Maid, they should have kept the Limeade flavor around. Have not tried Orangeade flavor yet though.

    Now I know they will be test marketing new graphics for Caffeine Free Coke in very few select areas with the word "classic" removed. Have they said anything to the employees yet? They probably wont say anything unless they decide to use the graphics.

    Some of these things mentioned that Coca-Cola will be doing was thought of about 10 months ago, glad some of it is actually getting the green light. They will also be continuing to try the 16oz. bottles in more C-Stores. These bottles will be made with less plastic and should be lighter.

    I will have to look more into a relaunch for PowerAde though, because they can only re-launch something so many times in a 15 year period.
    Did you say removing "classic"?

    Is this a preliminary test to see if they can remove "classic" from regular coke packaging as well?

  5. #5
    Join Date
    Dec 2005
    Location
    NY
    Posts
    1,752

    Cool

    Quote Originally Posted by XLS_04 View Post
    Now I know they will be test marketing new graphics for Caffeine Free Coke in very few select areas with the word "classic" removed.
    removing the word "classic" is long overdue. let's hope they do it to all their coke packaging soon.

  6. #6
    Join Date
    Jul 2002
    Location
    Delaware
    Posts
    4,790

    Default

    No word on Sprite Green?

  7. #7
    Join Date
    Mar 2006
    Location
    Aguascalientes, Ags. Mexico
    Posts
    1,707

    Default

    any pictures?

  8. #8

    Default

    Any word on when the new vitamin waters will hit? That cherry berry sounds good.

  9. #9
    Join Date
    Jun 2008
    Posts
    41

    Default

    Quote Originally Posted by Yugh View Post
    Any word on when the new vitamin waters will hit? That cherry berry sounds good.
    March 2009

  10. #10
    Join Date
    Mar 2002
    Location
    Indianapolis, IN
    Posts
    571

    Default

    One good sign on the Target X-Mas bottle the word "Classic" was not used.

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