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  1. #1
    Join Date
    Mar 2004
    Location
    Chicago, IL
    Posts
    352

    Default Pepsi Throwback, Mountain Dew Throwback December 2009 relaunch designs

    Pepsi announced that when the Throwbacks returned on December 28, they would have new packaging, much different than the initial run we saw back in April 2009. (Translation: Someone over there finally woke up regarding the ugly package design and marketing mistakes made by that rollout).

    Anyway, the folks over at PCNA shot me the updated images for "new" Throwbacks, and I must say, they are a huge improvement.


    Full bottle and can art can be found here. I'm glad someone finally cleaned these products up... one wonders if this was Arnell involved in the design (like the initial Throwback rollout) or someone else.

  2. #2
    Join Date
    Jan 2007
    Location
    Simpsonville,South Carolina
    Posts
    40

    Thumbs up

    Finally great packaging!
    <a href=\"http://www.retrosoda.com/\" target=\"_blank\">http://www.retrosoda.com/</a> go there to order great classic soda in bottles!

  3. #3
    Join Date
    May 2005
    Location
    Chicago,IL
    Posts
    4,552

    Talking

    I like the new designs.
    I will do back flips if Pepsi TB has that mouth burn bite with
    a sweet CANE sugar back wash. Other wise as it stands, I will not
    buy TB.
    Last edited by Mr Zabe; 11-28-2009 at 03:48 PM.
    Don't worry, be happy. Meher Baba

  4. #4
    Join Date
    Jan 2002
    Location
    Douglas, WY
    Posts
    1,229

    Default

    Somehow, I'm sure it'll be the same ,beet sugar and no-citric-acid mix again. The citric acid part, since that adds a little bite and fizz, I wondered before if you could mix some in (but in such a way that it wouldn't activate all the carbonation at once)
    -Andy
    Give me some cane sugar real Pepsi in a glass bottle... and not Throwback!

  5. #5
    Join Date
    Nov 2006
    Location
    Missouri
    Posts
    189

    Default

    From what I hear, Pepsi will be the same, Dew gets a little bit of a tune up regarding taste.

  6. #6
    Join Date
    Jul 2007
    Location
    Houston, TX
    Posts
    100

    Default

    Cool design for Pepsi TB. I actually preferred the '70s style Mountain Dew logo though. That early design doesn't do much for me. Of course, if they didn't work on the formula for the MD TB I won't buy it anyways. The Pepsi TB tasted better.

  7. #7
    Join Date
    Mar 2006
    Location
    Aguascalientes, Ags. Mexico
    Posts
    1,707

  8. #8
    Join Date
    May 2005
    Location
    Chicago,IL
    Posts
    4,552

    Default

    Fantastic!!!!!
    WOW!!!!! I'm head over heals happy to see
    this new design on cans and fridge packs. YWAZA
    Don't worry, be happy. Meher Baba

  9. #9
    Join Date
    Jan 2007
    Location
    Simpsonville,South Carolina
    Posts
    40

    Default

    excuse me but...THOSE ARE SO F'N COOL

  10. #10
    Join Date
    Jan 2002
    Location
    Douglas, WY
    Posts
    1,229

    Default

    Very eye catching. They certainly got the cans right. The 12 packs, though, why did Pepsi get the lettering wrong? I find it hard to believe that they'd mess up the lettering like that unless it was intentional. I mean, the PEPSI lettering should look like this.
    -Andy
    Give me some cane sugar real Pepsi in a glass bottle... and not Throwback!

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