Limited run. Retro. Does it make sense for Coca-Cola to have three "Dew" type drinks in their coolers? Especially after Surge and Vault pretty much failed and went tits up. Last weekend I took a quick trip down I-81 from Pennsylvania to Roanoke, Virginia. In the soda coolers I found loads of Mountain Dew in many flavors, some stores with multiple racks of Dew. Mello Yello had two or three facings, sometimes including MY Zero. In some places Vault had two facings. I even saw Vault and Mello Yello in the same cooler. I saw no Red Blitz.
Surge won't be back. Coca-Cola can barely sell any version of a Mountain Dew type drink.
."Have a f***ing beer!" Pete Townshend 12-12-12