How much do Beverage companies sell out for on average?
I remember reading an article somewhere and I can't find it anywhere but it stated that when energy drink and beverage companies are bought out by other companies that its somewhere around 15 times what their yearly revenue is. For example if I started X energy drink and was making 10million in sales by year 4 does that mean I could potentially be bought out for 150million??? If anyone can give me a better understanding I would greatly appreciated it, I need this information for research paper. If you have an article that explains how beverage companies are bought out and what the average buy out is and how that works that would be great!