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Bruce Nierenberg (BIN Sales & Mktg; Glaceau) to Speak on Broker Management

Nierenberg, a former Glaceau board member and the founder of B.I.N. Sales and Marketing, will speak on the basic routes to market for new and growing brands, particularly the process of deploying and incorporating sales brokers as part of a sales organization and how it relates to a company’s overall forecasting, budgeting, and promotional agendas.

Early Registration for BevNET Live Winter 2014

BevNET Live Winter 2014 is returning to the Loews Santa Monica Beach Hotel on December 8 and 9. As with previous events, it’s likely to sell out. If you are planning on attending, we highly recommend taking advantage of Early Registration, which is available for a limited time only.