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Only TWO DAYS Remain for BevNET Live Winter 2012 Early Registration

You have just TWO days left to take advantage of early registration pricing for BevNET Live Winter 12, which takes place on December 3 & 4 in Santa Monica, CA. Sign-ups for BevNET Live are at record pace and the event will sell out. Also, discounted hotel rooms – available to registered attendees – are filling up fast. Don’t delay — REGISTER NOW!

New Beverage Showdown To Feature Vastly Expanded Field: 20+ to Compete in Semifinal Round

BevNET Live’s signature competition, the New Beverage Showdown, is expanding its field and duration. A new Semifinal Round will allow a field of 20 or more new beverage entrepreneurs attending BevNET Live to show off their business plans and new products and receive immediate feedback from a judging panel on Dec. 3. That panel will then choose the six companies that will move on to compete in the Final Round, to be held on Dec. 4.

BevNET Live: Explore Alternative Financing with CircleUp

BevNET is pleased to announce that Ben Lee, Director of Business Development for CircleUp, will be on hand during the BevNET Live event in Santa Monica on Dec. 3 and 4. CircleUp is an online platform that connects high-growth small consumer brands with value-added investors, and is just one of several sources of alternative financing that Lee will discuss in his presentation, “Alternative Sources of Financing for Beverage Companies.”

BevNET Live: Big Changes, Hard Choices, with Hiball CEO Todd Berardi

BevNET is pleased to announce that Todd Berardi, CEO and Founder of Hiball, will be offering a case study based on his brand during the upcoming BevNET Live conference in Santa Monica, Calif. The decision to undertake a drastic rebranding effort on behalf of a still-developing brand can be a gut-wrenching process for many entrepreneurs, as they develop personal, emotional, and financial attachments to their products and business plans.

BevNET Live: Special “Beverage School: Beverages 101″ Session Added on Sunday, December 2

BevNET’s Beverage School will offer early-stage entrepreneurs the chance to get an overview of the beverage business from product formulation through retailing, all in a special session to be held the day before BevNET Live commences. The session is free to attendees of BevNET Live, but is first come, first served with advance registration required.

CEO of Talking Rain Beverage Co. Added to BevNET Live Winter 12 Lineup

BevNET is pleased to announce that Kevin Klock, the president of the Talking Rain Beverage Co., will be joining the BevNET Live event taking place on Dec. 3 and 4 in Santa Monica. Klock will present a case study on the key choices the company has faced in formulating the astounding growth of the Sparkling ICE brand, which has erupted over the past two years to become one of the country’s most impressive beverage stories, going from $10 million in sales to more than $100 million in less than 18 months.

New Beverage Showdown Returns to BevNET Live Winter 2012 in Santa Monica, CA

Beverage entrepreneurs will have the chance to once again win $5,000 and the recognition that they have a brand on the rise when: the New Beverage Showdown returns to BevNET Live on Dec. 3 and 4 in Santa Monica. Continuing the format enhancements that launched two “wild card” entrants alongside the pre-chosen field of six during the last event in New York City, winners will have the chance to join companies like Coco Café, Grady’s Cold Brew and Ojo in the spotlight.

Marley Beverage Co. CEO Kevin McClafferty to Speak at BevNET Live Winter 2012

BevNET is pleased to announce Kevin McClafferty, the president and CEO of the Marley Beverage Co., as a confirmed speaker for BevNET Live’s winter event in Santa Monica on Dec. 3 and 4 at the Loew’s Beach Hotel in Santa Monica, Calif. Under McClafferty and his team, Marley has shown steady, rapid growth as the company has taken leadership of the Relaxation Drink category and beyond.