News

CRUNK!!! Energy Adds New Flavor to its Lineup

New Blood Orange is uniquely crafted with natural juices and fruit flavors including real blood orange juice for a rich citrus rush and packed with energizing herbs and botanicals for a naturally fueled energy boost.

Shamrock Farms Launches New Brand Campaign, Effort to Support MilkPEP’s Sponsorship of U.S. Olympic Team

Through the national Milk Life campaign, Shamrock Farms is showcasing Milk's support of Team USA by representing how world-class athletes rely on the protein and other essential nutrients found in milk to fuel their dreams. From single serve on-the-go milk to gallons to school milk cartons, millions of packages of Shamrock Farms white milk will bear special edition packaging with the line "Nutrients to Power Gold Medal Dreams," and Roxie wearing patriotic apparel.

Grapico Turns 100, Gets a New Look

Grapico kicks off a yearlong celebration of its 100th birthday with the launch of vintage-inspired packaging and a real sugar version that will be available in glass bottles. The new branding touts the grape soda as “A Southern Thing” and embraces the quirks and eccentricities that make the region and Grapico unique.

High Brew Raises $4M from CAVU, Joins DPSG Allied Brands Stable

Speaking from his company’s Austin headquarters, CEO David Smith discussed the raise further in a call with BevNET, saying the new funding will go towards further expansion of the company’s sales and marketing efforts and getting more “feet on the street,” which will see the buildout of a High Brew field marketing team across the country.

Michter’s Releases Its 2016 Limited Production US*1 Barrel Strength Rye

A Kentucky Straight Rye, Michter's Barrel Strength Rye is bottled at barrel strength rather than the 84.8 proof alcohol level of Michter's US*1 Single Barrel Rye. The barrel entry proof for the product was 103 proof, a strength that Michter's believes yields a richer, smoother product than a higher entry proof would.