On Tuesday, Pulse announced that it has added eight class “A” distributors and that the company’s lemonade, limeade and coconut water are now available at an additional 446 retail locations in the Pacific Northwest, Texas and Louisiana.
An Israeli financial publication reported that SodaStream is considering selling up to 16 percent of its company to a large-scale investor such as PepsiCo, Dr Pepper Snapple Group or Starbucks, according to Forbes.
According to a story by reporter Candice Choi of The Associated Press, Coca-Cola’s global sales of soda declined by 1 percent in the first quarter of 2014 — its first quarterly slip in the measure since 1999.
California’s State Senate Committee on Health passed the first measure in the U.S. that would require health warning labels on beverages with added sugar, according to Law360.
Richard Edgell has 25 years of experience in the beverage industry, mostly recently working as the senior vice president at the Dr Pepper Snapple Group. Aside from DPSG, Edgell has generated sales for an impressive cadre of brands such as Vita Coco, FIJI, AriZona, Sunny Delight, Rockstar, Body Armor and vitaminwater.
Alliance Consumer Growth Fund, which has become a well-known quantity on the beverage circuit because of its constant hunt for rapidly-growing, well-defined consumer brands, has raised a second fund of $90 million — double the amount of its original, $44 million ACG Fund I.
Walmart announced Thursday that it will stock Wild Oats organic foods, strengthening its commitment to organic products and its reputation as a purveyor of healthy consumer packaged goods.
Eternal Beverages, a premium water manufacturer, announced Thursday that it has reached a distribution agreement with Tempe, Ariz.-based Kalil Bottling Company, according to a release. Kalil recently sold its ownership of Glacéau’s Smartwater back to Coca-Cola, leaving a void for another premium water.
The Vermont Senate passed a bill on Wednesday that would require the labeling of foods made with GMOs, according to Reuters. If passed into law, the bill would take effect on July 1, 2016, making Vermont the first state with this kind of legislation.
The alliance will provide IRI clients with in-depth information about on-premise consumer purchases via GuestMetrics that will be placed against the context of IRI’s off-premise data. The data integration could give marketers a better understanding of how off-premise consumer behavior influences on-premise purchases.
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Count Sprouts Farmers Market among those who believe in more growth for the coconut water category. On April 4, POWERCOCO announced that its coconut water products will be available at the good-for-you retailer.
Led by energy drinks and enhanced water, C-Stores saw a 2.8 percent jump in sales of non-alcoholic beverages, despite a brutal winter for much of the country and sustained CSD volume declines.
Vita Coco will be part of an expansion of the company’s focus on natural and organic products, and, taking a page from Whole Foods’ book, the company is working with existing purveyors to specify product parameters. The program, “Made to Matter — Hand-picked by Target,” will comprise more than 120 products.