Headlines

Chameleon Cold-Brew Launches Cold-Brew.Org

Chameleon Cold-Brew co-founder and CEO Chris Campbell told BevNET that the new website is intended to “elevate the conversation and take a leadership position in educating the consumer for ourselves and other brands that we believe are doing it right.”

A Brand By Any Other Name

I’ll get right to the point: in two decades of reading branding handbooks and observing marketers’ branding efforts, my conclusion is there ain’t no science to branding.

Channel Check: Refrigerated Juices

There’s a lot of SKU-shuffling from bigger companies like Bolthouse, Naked, and Odwalla, as established varieties are replaced by organic or new products get pushed through the system.

Following Civil Complaint, Neuro to Change Marketing Practices

Although Neurobrands did not admit liability, it agreed to a permanent court injunction that requires it to change its marketing practices and update wording on its labels. The company will also pay $500,000 in penalties and restitution as part of the settlement.

Nor-Cal Beverage Adds Multi-Process Can Line to Anaheim Facility

The investment in adding canned production to the plant, which until recently had only produced PET and HDPE bottles, came out of Nor-Cal’s 2014 sale of its Anheuser-Busch distributorship to Markstein Beverage of Sacramento.

Complete Video Coverage of BevNET Boot Camp Now Available

Last month BevNET and Project NOSH hosted the first BevNET Boot Camp for food and beverage entrepreneurs. For those that weren’t able to join us in person, complete video coverage of the day is now available for viewing on our YouTube channel.

Sweet & Healthy: Sugar Alternatives Grow

Natural alternatives account for just 1 percent of the global market for sweeteners. However, natural beverage companies are increasingly turning to alternative sweeteners for blending with innovative and healthy formulations.

Wells Fargo C-Store Survey: Strong Q1 Suggests Big Summer

Convenience store sales of non-alcoholic beverages were up 6.6 percent for the first quarter of 2016, according to Wells Fargo Securities’ latest “Beverage Buzz” report, which polls retailers representing 15,000 convenience stores across the country.

Big Geyser Inks Agreements With WhiteWave, Argo Tea

Big Geyser COO Jerry Reda said the company will carry a new 12 oz. line of ready-to-drink Silk almond milks and cashew milks, as well as Stok, WhiteWave’s new three-SKU line of shelf-stable cold-brew coffee.

Mission Driven Companies Focus of New Collaborative Fund & CircleUp Partnership

Equity and investment crowdfunding platform CircleUp and venture capital firm the Collaborative Fund announced the launch of Collab+Consumer, a new fund on CircleUp for early-stage, mission-driven companies. The fund, which totals $10 million, will invest $500,000 to $3 million per company.