The announcement that the Coke has acquired a minority stake in Monster elicited a swarm of analyst reports on the purchase, which most view as immensely positive for both companies.
ZICO said that the new line is aimed at reaching mainstream consumers who want to make better choices when it comes to healthy eating, but are not willing to compromise on taste.
The FDA has sent warning letters to two juice brands and a Brooklyn, N.Y.-based food and beverage company regarding infractions of sanitation and product claims.
Looks like Calypso may have finally hit a ceiling, while Hubert’s and Coke’s own revamped Fuze are gaining strength on the bottled side. Cabana continues to announce new distribution, but the base has stayed low. On the whole, the category stayed strong on the warm-shelf side.
It feels kinda funny to write, but here goes: the carbonated soft drink (CSD) category recorded a positive four-week growth period in sales. It’s the first time that’s happened in more than a year.
As non-dairy milk alternatives continue to carve out space on retail shelves, one of the category’s biggest players is reaping the profits.
Secret Squirrel is one of up to a half-dozen other cold brew companies that have received the same cease-and-desist letter from Stumptown over trademarked packaging.
A long-discussed investment took place this afternoon when Coke bought 16.7 percent of Monster for a $2.15 billion payout.
“We respectfully disagree with the FDA letter,” said founder Lisa Reed. “At Garden of Flavor, current good manufacturing practices, sanitation and food safety is our top priority.”
PepsiCo thinks juice from cashew apples, sourced in India, could work as a nice substitute for more common juice ingredients, according to The New York Times.
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Gatorade has had its run over the past 40 years. The BodyArmor argument is that there are better ingredients, branding and pricing that will appeal to consumers and retailers.
The development of new tea drinks for kids could play a key role in the creation of a framework by which marketers can establish vertical integration of both adult and children’s products.
A federal judge has denied a motion from high fructose corn syrup (HFCS) manufacturers, dealing them a blow in a lawsuit over marketing the sweetener as being the equivalent of sugar.