Beet It Launches US Rollout with 1500-Store Debut

Beet juice has become a sensation in recent years thanks to its ability to boost endurance and strength in athletes, and to manage blood pressure for people of all ages. Now Beet It, following online sales success with Amazon and Lucky Vitamin, is launching a US rollout beginning with 1500 major retail locations.

Life Line 3 IN 1 Partners with Kroger Convenience Stores

Tri-Balance Health Solutions, LLC is proud to announce that its multi-functional wellness “shot”, LIFE LINE 3 IN 1, is now available at more than 600 Kroger banner convenience stores, including Tom Thumb, Turkey Hill, Kwik Shop, Quik Stop and Loaf N’ Jug.

Beetology Offers Clean, Organic Juice Line

Timing is everything and the innovation team at Kayco is proud to announce the introduction of the first line of craft functional beet beverages called BEETOLOGY. These craft beverages pack all the punches that speak to today’s health minded consumer.

Long Island Iced Tea Named Exclusive Iced Tea of The New Coliseum

Long Island Iced Tea Corp., a growth-oriented company focused on the ready-to-drink tea segment in the beverage industry, has formed an alliance with Brooklyn Sports & Entertainment to become the official iced tea of Nassau Veterans Memorial Coliseum Presented By New York Community Bank.

KBI Applauds Senators and Congressmen for Introducing Legislation to Assist Kombucha Makers

U.S. Senators Ron Wyden and Cory Gardner and Representatives Jared Polis and Scott Tipton introduced bipartisan legislation in the U.S. Senate and U.S. House, respectively, that would help kombucha brewers continue to grow, thrive and hire more workers by ensuring that kombucha products are not unfairly subject to the federal excise tax on beer under the Internal Revenue Code.

SHARK Energy Drink Launches

It’s SHARK Energy Drink and it brings product innovation great taste and natural caffeine to America from the exotic shores of Thailand. Developed by Osotspa Company, Ltd., now celebrating its 126th year in business, SHARK Energy Drink is part of a stable of life enhancing products enjoyed by over 1 billion consumers globally.

BeyondBrands Taps Jeremy Adams as Co-Founder and Chief Strategic Officer

Going into its second full year in business, BeyondBrands, the conscious brand consultancy co-created by natural products standouts Eric Schnell and Marci Zaroff Schnell, has added veteran executive Jeremy Adams as a Co-founder and member of its leadership team.

Love Beets Launches New Superfood Beet Powder

Love Beets, a pioneering line of premium, ready-to-eat beet products, is growing its product offering with 100% pure Beet Powder that's an ideal item for health enthusiasts, fitness fanatics, or those just looking to incorporate more better-for-you ingredients in their diet.

Almond Pro Offers Innovative Protein Powders Made Entirely From Almonds

Natural foods startup Almond Pro is riding their wave of continued sales growth with some exciting announcements for 2017. The new company is launching a peanut butter chocolate flavor of its flagship almond protein powder, and all products are now available for wholesale distribution.

Gold’s Gym Introduces Line of Protein Powders

Gold's Gym, the world's leading authority on health and fitness, continues to expands its brand footprint, this time entering into a partnership with C+A Global to develop Gold's Gym's own line of protein powders and small kitchen appliances such as blenders, juicers, healthy grills and more.