Fairway Market to Carry ROAR

Fairway Market, a northeast store chain with 12 locations, will now be carrying ROAR Performance Sports Drink in all of its stores. The stores are located in New York, New Jersey, and Connecticut.

Frava to Expand in the Midwest

Frava (#frava), the world’s first naturally caffeinated fruit juice (#fruitjuice), today announced it is bringing its delicious, energy-boosting fruit juices to over 470 Holiday Station stores in the Midwest.

Senomyx Enters Research Agreement With PepsiCo

Senomyx, Inc. (NASDAQ: SNMX), a leading company in using proprietary taste science technologies to discover, develop and commercialize novel flavor ingredients for the food, beverage and flavor industries, announced today that it has entered into a new collaborative agreement with PepsiCo, Inc. related to Senomyx’s Salt Taste Program.

The First GRAS Rice Protein

On the heels of a 2013 double-blind clinical trial which proved Axiom Food’s Oryzatein® plant-based brown rice protein equals animal-based whey in building and repairing muscles, Oryzatein has now become the very first brown rice protein to be granted GRAS approval.

At Car Show, NY2O Supports the Wounded Warrior Project

“Co-sponsoring the grand opening car extravaganza was NY2O, the American premium bottled water from New York State. Why California? NY2O is now in the process of expanding its retail distribution westward to California, and the Wounded Warrior Project is one of our chosen charities,” said Elias Slubski, President, NY2O.

Silk Celebrates Earth Month

In honor of Earth Month, Silk®, the maker of plant-based food and beverages, will celebrate the universal joy of water through an educational and inspirational campaign encouraging consumers to reflect on and reduce their daily water footprint.