Protein2o Available at Hy-Vee Stores

“The addition of Hy-Vee stores is another solid step in our continuing rollout of Protein2o products. Hy-Vee stores, which have a long history of quality and excellence, are a well-established mainstream grocery retailer. We’re proud they’ve added Protein2o products to their shelves,” said Robert M. Kral, Protein2o President and CEO.

Pernod Ricard Acquires “Significant Majority Stake” in Avión Spirits LLC

In a statement, Pernod Ricard stated that the transaction “reflects confidence in Avión’s brand equity and growth potential, and the brand’s important role in Pernod Ricard’s growth ambitions in the United States, the largest market of the group. It also illustrates the capacity of Pernod Ricard to seize targeted external growth opportunities in the super-premium+ segment in the United States as a complement to the group’s innovation strategy.”

NY2O Named Official Water of Roc Nation

NY2O will have the opportunity to supply water to all Roc Nation affiliated tours and events plus be the exclusive official branded water at the 40/40 Club in New York City as well as certain other events and marketing opportunities in connection with all Roc Nation artists, athletes, tours and customer driven experiences.

González Byass Launches Nomad Outland Whisky

A new concept that takes the Whisky itself on a journey from its birthplace to the warm and humid plains of Jerez where it is left to soak up the wonderful natural aspects of this special micro-climate giving Nomad its quintessential Scottish character and a soul that is truly Jerezano.