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BevNET Podcast Ep. 25: What Are The Next Billion Dollar Brands? Tom First Tells.

This week, the podcast team is joined by veteran entrepreneur, investor and advisor Tom First who offers his take on emerging trends in the beverage business, including why he sees a big future for gut health and protein. First also shares his thoughts on the kind of beverage companies that are primed to become billion dollar brands.

Lizard King Redux: Bello Aiming for REED’s Board of Directors

Famous for building SoBe and selling it to Pepsi for close to $400M, Bello is one of two or three potential strategic additions to the board that Reed is hoping will help him hold off a new slate of directors: activist investors met with the ginger brew and root beer maker on Monday, he said, discussing their own slate of board members.

Zevia Announces New Stevia Exclusive Blend

As of 2013, Zevia has been using a stevia blend based primarily on the compound Rebaudioside A, with natural sweeteners erythritol and monkfruit added to balance the intense flavor.

Rooibee Red Tea Rebrands With New Flavors and Packaging

The Newport, Ky.-based company is switching from 12 oz. to a 16 oz. plastic bottle featuring an updated logo, a move CEO David Salmon says will help the brand to better reflect consumer preferences within the RTD tea market.

BevNET Podcast Ep. 24: Hacking Expo East

Natural Products Expo East 2016 opens next week, and this edition of the podcast offers our take on how exhibitors and attendees can make the most of the event.

Suja’s Charcoal-Infused Juice Gets Limited Edition Treatment

Suja CMO Heather MacNeil Cox said that the limited-edition release of Midnight Tonic was an extension of the brand’s 2016 “Surprise + Delight” initiative, one in which Suja “sought out creative ways to give back to our community." Only 1,000 bottles were produced and made available for sale only on Suja’s website.

Solti Hopes to Shine Bigger Light on UV-Processed Juice

Founder Ryne O’Donnell asserts that Solti’s process of exposing juice to UV light, in conjunction with an atmosphere controlled aseptic filler, “is proving to have more nutrients, flavor, aroma and shelf life” than juices that undergo high pressure processing (HPP), a common safety method for cold-pressed juices.

MALK Goes National With Kroger

Organic and cold-pressed nut milk brand MALK has landed placement at 1,200 Kroger-owned grocery stores. The deal with Kroger gives MALK a coast-to-coast presence and a foothold in the premium set of the fast-growing dairy alternative category.

Shake-Up at Bolthouse Farms

Included in those changes is a shakeup near the top of the division, including the removal of Scott LaPorta, the president and GM of Bolthouse Farms, the largest company in the division.