There were hundreds of new beverage brands, re-branded products, new sub-lines and changed formulations at Natural Products Expo West, which concluded its three-day stand in Anaheim, Calif. on Sunday, March 8. In the report below, BevNET correspondents John Craven and Ray Latif point out some of the most important and impactful new products.
Made in Nature is trying to zig while others are zagging, introducing a new set of nutritious, premium juices called Telula in the shelf-stable juice aisle, long considered something of a center store backwater.
In the fast-paced, musical chairs-like comings and goings of the beverage industry, the departure of one leader makes way for the arrival of the next. Such is the case with KeVita, who recently announced the addition of two new members to its executive team.
Big Geyser COO Jerry Reda says the addition of Boylan won’t come at the expense of GuS, its other craft soda offering, which it has distributed since 2003.
The “conscious capital” private equity firm announced its intentions for 2015 last week, stating it would be seeking to make investments in three new companies by the fourth-quarter of the year.
Renamed as Temple Turmeric, the brand's new label that emphasizes and centers the mandala artwork on the labels of the high pressure processed, juice-and-nutrient-rich product line.
Three high-profile entrepreneurial beverage companies recently solidified their executive ranks with beverage veterans hailing from a variety of backgrounds within the industry.
At last week’s Expo West show in Anaheim, Suja debuted three new flavors in their “Classic” lineup. These flavors, which push the Suja lineup to over 40 SKUs, are focused on their low-calorie formulations and have a lower price ($5.99 - $7.99) than most of their Classic linemates.
Get all the details you'll need about the show, including listings of beverage exhibitors (supplied by New Hope Natural Media), in BevNET’s print-ready show planner.
Company co-founder Justin Guilbert said that do-it-yourself consumer blends had a substantial impact on Harmless Harvest’s decision to create a coffee-inflused product.
A growing number of mainstream consumers want to add chia to their diets, yet many are wary of high calorie and sugar counts in products formulated with the trendy and nutrient-dense ingredient. That premise is behind the development a new brand extension from Chia\Vie called Chia Infusions.
In a conference call with investors, Monster CEO Rodney Sacks said the company achieved gross sales of $696.3 million in the three month period ending 12/31/14.
The introduction marks yet another foray into the burgeoning world of cold-pressed, high-pressure processed juices by a food and beverage conglomerate.
Organic erythritol was the bottleneck, but a packaging change and a shift in availability of the sweetener has given way to an across-the-board update to Honest Tea’s line of zero-calorie sodas.