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PepsiCo Tests Heated Beverages in Boston

PepsiCo recently completed a test of warmed soft drinks and teas at approximately 12 CVS locations in the Boston area. Packaged in 7.5 oz. cans, the beverages, which included colas and teas, were displayed in a countertop warming cabinet heated to 122°F.

BevNET Podcast Ep. 3: The Office Cooler -- What Drinks Get the Love

Every week we receive samples of new drinks sent to us from a wide variety of beverage companies. Most of the products are loaded into a cooler in the front of the office and available to everyone. While some drinks fly off the shelf, others sit around for weeks on end. In this podcast, we discuss why this happens and attempt to delineate the reasons behind consumption decisions in the office.

Celsius Adds AQUAhydrate CEO Kravitz to Board of Directors

Before Kravitz joined AQUAhydrate as CEO in November 2014, he spent over 30 years as an officer and leader at Coca-Cola, earning credentials in general management, strategy and planning, operations, sales, marketing, business development and revenue management.

Ripple Foods Launches at Whole Foods

The Emeryville, Calif.-based brand is the brainchild of founders Neil Renninger, co-founder and former chief technology officer at Amyris Biotechnologies, and Adam Lowry, co-founder of sustainable cleaning products company Method.

Core Hydration Joins Dr Pepper Snapple’s Allied Brands Portfolio

The announcement follows a successful test in which DPSG distributed Core in Northern California, parts of Nevada and western Pennsylvania beginning in September, 2015. Core president and operating manager Paul Nadel said that the goal of the trial was “to see how the two companies interacted” and evaluate potential for a larger partnership.

Beyoncé Invests in WTRMLN WTR

Beyoncé’s investment was part of a capital raise that closed in February, according to WTRMLN WTR co-founder Jody Levy. That raise included funding from CAVU Venture Partners and other undisclosed investors, however, Levy declined to offer details on the total amount of the raise and Beyoncé’s contribution, citing investor confidentiality.

People Moves: Brent Willis Named Interim CEO at Bucha

Willis, the former chief commercial officer at Anheuser-Busch InBev and before that president of the Coca-Cola Company’s North Latin America division, will also serve as chief financial officer and as a director of Bucha.

Oscar on Board: DiCaprio Invests in Runa

Guayusa-powered natural energy drink Runa confirmed today the long-rumored addition of Oscar winner Leonardo DiCaprio as an investor, joining a new wave of high-profile individual investors including fellow thespians Marlon Wayans and Adam Rodriguez.

BevNET Podcast Episode 1: Waste Not, Juice More

BevNET is pleased to announced the launch of a new podcast, in which we’ll be exploring current trends and timely news stories in the food and beverage business. In this first episode, BevNET’s John Craven, Ray Latif and Jon Landis discuss a growing trend in repurposing food waste, the pitfalls of cause-based marketing, a surging nut milk category and why sugar has emerged as "public enemy number one."

High Brew Raises $4M from CAVU, Joins DPSG Allied Brands Stable

Speaking from his company’s Austin headquarters, CEO David Smith discussed the raise further in a call with BevNET, saying the new funding will go towards further expansion of the company’s sales and marketing efforts and getting more “feet on the street,” which will see the buildout of a High Brew field marketing team across the country.

Chameleon Cold-Brew Launches Cold-Brew.Org

Chameleon Cold-Brew co-founder and CEO Chris Campbell told BevNET that the new website is intended to “elevate the conversation and take a leadership position in educating the consumer for ourselves and other brands that we believe are doing it right.”

Following Civil Complaint, Neuro to Change Marketing Practices

Although Neurobrands did not admit liability, it agreed to a permanent court injunction that requires it to change its marketing practices and update wording on its labels. The company will also pay $500,000 in penalties and restitution as part of the settlement.

Nor-Cal Beverage Adds Multi-Process Can Line to Anaheim Facility

The investment in adding canned production to the plant, which until recently had only produced PET and HDPE bottles, came out of Nor-Cal’s 2014 sale of its Anheuser-Busch distributorship to Markstein Beverage of Sacramento.