The six-SKU, five-calorie flavored water/juice blend, an organic and non-GMO certified, antioxidant-enhanced stablemate to water brand Core Hydration, is currently selling in Bristol Farms and a few other upscale groceries in Southern California right now, founder Lance Collins confirmed today
The troubles for Exclusive began after coconut water giant Vita Coco parted ways with the company in 2011. At the time Vita Coco transferred its greater New York City distribution territories over to Dr Pepper Snapple Group’s Eastern Business Unit in a buyout that reportedly netted Exclusive around $4 million.
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Peet's eyes a super-premium future as cold brew becomes the beachhead.
Day 2 began with the return of two conference regulars: IRI’s Brian Reed and Kathryn Peters of SPINS, who opened up the day’s events with a data-driven state of the union address, exploring trending beverage categories across different retail channels. The gist: what was once niche is now mainstream.
JAB chairman Bart Becht hailed the deal as “a major step forward in the creation of our global coffee platform,” one that has rapidly expanded in recent weeks with JAB-controlled Peet’s acquiring Stumptown Coffee and taking majority ownership of Intelligentsia Coffee.
As much as the spirit of BevNET Live is one that’s rooted in education, collaboration and mobilization, the bi-annual conference for beverage entrepreneurs, suppliers, distributors, retailers and investors never shies away from embracing the fiercely competitive nature of the industry.
Headlined by brand of the year Califia Farms and person of the year Suja CEO Jeff Church, the awards showcase the evolution of emerging beverage categories and companies that most effectively marketed cutting edge innovation in 2015.
Earlier this year Bulletproof, a brand best known for a recipe of grass-fed butter-and-oil-infused coffee that is said to increase energy and improve health, opened its first retail store. In this video, BevNET speaks with manager Christopher Szeto about the brick-and-mortar location and its role in sharing the brand's philosophy of "biohacking."
The company, which in June launched a brand revamp -- dropping the word "soda" from its labels -- secured new placement in Target, Costco and Aplus/Sunoco and Holiday convenience stores. Dry is also in the midst of a test with Starbucks, which is the carrying the brand's Cucumber and Vanilla Bean varieties in its San Diego cafes through December.
According to a Shire City Herbals press release issued Monday, Temple Turmeric’s ‘Pure Fire Cider’ will now go by the name of ‘Pure Fire Tonic’, and be referred to as such in all branding, marketing and advertising.
Haralambos has begun carrying AQUAhydrate throughout the Los Angeles, Ventura, Santa Barbara, San Luis Obispo and San Bernardino counties.
With the launch of a new 20,000 sq. ft. production facility and foray into high pressure processing (HPP), Juice Served Here is aiming for continued expansion in the availability of its raw, cold-pressed juices, yet is focused on maintaining its identity of “Never Conventional.”
Led by the early-stage investment arm of global health care giant Johnson & Johnson, Johnson & Johnson Innovation, the raise also brought on a new investor in Lumira Capital, while existing investors like Sofinnova Ventures, Redmile Group, and HealthQuest Capital, among others, also increased their stakes in the company as part of the capital raise.