BevNET is pleased to announce the addition of an exciting speaker to the program: Beth Kaplan, the president and chief marketing and merchandising officer of the 4,800-store GNC (General Nutrition Centers, Inc.) chain, will address the conference on the afternoon of Tuesday, June 7.
Ms. Kaplan, who recently oversaw the launch of a beverage product by her company in concert with PepsiCo, Inc. – a new brand of fortified coconut water called Phenom – will introduce attendees to GNC and the fitness-oriented GNC consumer, speak on the kinds of products that fit the GNC profile, and discuss how beverage companies…
BevNET Live attendees will have the chance to hear from and meet beverage distributors of all sizes and styles, but one of the most topical discussions of the event will be held on Tuesday, June 7 when speakers from some of the key organizations shaping the distribution landscape will take the stage.
At the top of the panel’s list: exploring how entrepreneurial and innovative beverage companies need to adjust to take advantage of the changes being wrought by the increased consolidation of independent DSD houses into newer networked organizations. On hand will be Don Miller of New York State’s Wright…
As part of BevNET Live’s commitment to providing entrepreneurs with strategic advice in managing and financing their beverage ventures, the event will feature a panel that engages entrepreneurs, investors and advisers in a discussion of the changes that take place within a beverage company after key investors come on board.
Taking place on June 7, the second day of the two-day BevNET Live event, the panel, “Investors on Board: Life after Independence” will feature the founder/CEO’s of O.N.E. and ZOLA, Rodrigo Veloso and Chris Cuvelier, both of whom are running fast-growing entrepreneurial beverage companies that are now majority-owned by other…
BevNET has released its list of breakout sessions, which will take place on the afternoon of June 6, the first day of BevNET Live. The breakouts, which offer intensive learning and strategy sessions in small groups, offer attendees a chance to focus on specific areas of interest, including trends, distribution and sales, or beverage formulation and packaging.…Read more »Comment Count
BevNET is pleased to announce that Mike Ohmstede, the Senior VP of Portfolio Strategy and Investments for Coca-Cola’s Venturing & Emerging Brands unit, will speak during BevNET Live on the state of VEB as it finished its fourth full year in business. Ohmstede will speak on June 7 as part of the BevNET Live program in New York City at the Sheraton Tower Hotel.…Read more »Comment Count
Sign up for the Sampling Bar at BevNET Live Summer 11 is now open. What is the Sampling Bar? It’s a free opportunity for attendees of BevNET Live to have their drink included in the coolers that are made available (on June 7 only) to attendees of the event. Why would you want to do this? Easy — BevNET Live’s attendees include distributors, investors, and other people from the trade who are actively seeking new products.…Read more »Comment Count
BevNET.com is pleased to announce that beverage sales and marketing executive Andy Steele will be be a presenter and panel participant during BevNET Live on June 6. Steele, who has spent the last five years working largely for Glaceau, will speak on building a sales and marketing team that can help an entrepreneurial beverage company effectively achieve growth without losing its roots.…Read more »Comment Count